Up World

Senior Marketing Manager – Freelance

Up World

part-time

Posted on:

Location Type: Hybrid

Location: London • United Kingdom

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Salary

💰 £400 - £475 per day

Job Level

Senior

About the role

  • Leading campaigns from idea to execution: building clear, joined-up plans and making sure they land to a high standard
  • Turning strategy into action: translating positioning into campaigns, content and channel plans that are easy to execute prioritising what will actually move the needle
  • Owning the marketing calendar: ensuring consistent, high-quality output across DTC, retail and brand channels
  • Driving go-to-market plans: leading launches and key commercial moments with clear priorities and channel roles
  • Leading cross-functional teams: bringing together growth, social, brand and creative to deliver work that feels cohesive, not siloed

Requirements

  • Significant experience as a Senior Brand Manager, Senior Marketing Manager or equivalent within FMCG / consumer brands
  • A strong track record of leading campaigns and marketing plans that deliver commercial results
  • Ability to translate strategy into clear, actionable plans and briefs
  • Strong understanding of go-to-market planning and campaign development
  • Experience working across both brand and performance channels (DTC + retail ideally)
  • Experience leading cross-functional teams (growth, social, creative)
  • Excellent organisation and ability to manage multiple workstreams without losing quality
  • Strong communication and stakeholder management skills
  • Comfortable operating autonomously and parachuting into new brands quickly
Benefits
  • Flexible freelance work that fits around your schedule
  • Support from a lead Brand Hacker who’s got your back
  • Access to tools, templates and a wider crew of Brand Hackers
  • Membership to Up World while you work with us
  • Many of our freelancers go on to work with us again (some even go full-time!)
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign developmentgo-to-market planningmarketing strategybrand managementperformance marketingDTC marketingretail marketingcommercial resultscross-functional team leadershipproject management
Soft Skills
communicationstakeholder managementorganisationautonomycollaborationstrategic thinkingexecutionprioritizationadaptabilitymulti-tasking