General Manager

University of Wisconsin-Madison

Executive General Manager for Wisconsin Public Media and PBS Wisconsin to drive transformation and innovation. Leading and aligning content, audience development, and operational strategies to enhance public service.

Posted 7/22/2026full-timeMadison • Wisconsin • 🇺🇸 United StatesMid-LevelSenior💰 $205,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in executive leadership within a complex media enterprise, focusing on strategic vision, resource management, and stakeholder diplomacy. Proven ability to drive revenue generation and ensure compliance with regulatory standards while fostering community partnerships.

Highest-signal resume keywords

Executive LeadershipMedia SavvyResource ManagementChange ManagementStrategic Vision

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Budget DevelopmentCompliance ManagementRevenue GenerationOperational ExcellenceProgram Evaluation

Soft Skills

Stakeholder DiplomacyTeam LeadershipCommunity Engagement

Tools & Technologies

Emergency Alert SystemsPublic Safety Communication

Industry Keywords

Public MediaBroadcasting StandardsDigital StandardsPhilanthropic Stewardship

About the role

Key responsibilities & impact

Develops the unit's budget for licensee review and approval, driving strategic investment in facilities, personnel, projects, and new initiatives
Drives strategic planning, aligns operational priorities with strategic vision, evaluates programs against the unit mission, vision, and values, and builds a sustainable and relevant unit and service
Serves as a liaison to internal and external stakeholder groups representing interests of the unit and fostering community and educational partnerships
Exercises supervisory authority, including hiring, transferring, suspending, promoting, managing conduct and performance, discharging, assigning, rewarding, disciplining, and/or approving hours worked of at least 2.0 full-time equivalent (FTE) employees
Collaborates with leadership on content delivery, public safety, and emergency alert systems for the state's communication infrastructure
Ensures compliance with broadcast/digital standards, institutional policies, and relevant federal and state laws and regulations including broadcasting rules and regulations
Communicates and sustains editorial guidelines and protects the unit's reputation, sustains editorial integrity and editorial independence, advances plans to enhance the unit's public profile and community support
Supports revenue goals and drives revenue generation across platforms, including priority development activities, solicits support, and stewards relationships with high impact funders, supports advocacy efforts, collaborates with donation and gifts board on budgeting, compliance, strategic investments, advocacy and community engagement

Requirements

What you’ll need

Executive Leadership: Experience leading in a complex media enterprise, preferably a public media organization.
Media Savvy: Deep understanding of audience trends, technology, regulatory compliance, and public media structures.
Resource Management: Experience developing and working within budgets, managing human, financial and other resources thoughtfully.
Change Management: Experience successfully leading teams through significant change.
Strategic Vision: Experience building high level strategic vision and aligning decision making across the organization to best serve audiences.
Operational Excellence: Experience aligning systems, workflows and talent across a complex media organization.
Stakeholder Diplomacy: Comfort working across dual-reporting lines, with boards and within university and state governance structures.
Philanthropic Disposition: Proven success representing the philanthropic needs of an organization and stewarding donors.

Benefits

Comp & perks

Comprehensive benefits package
Generous paid time off
Competitively priced health/dental/vision/life insurance
Tax-advantaged savings accounts
Participation in the nationally recognized Wisconsin Retirement System (WRS) pension fund