Universal Music Group

Marketing Manager, International Repertoire

Universal Music Group

full-time

Posted on:

Location Type: Hybrid

Location: Berlin • 🇩🇪 Germany

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Job Level

JuniorMid-Level

About the role

  • Develop and implement marketing strategies
  • Manage data-driven campaigns in collaboration with the internal LABSxSTUDIOS unit
  • Responsible for project and budget management as well as for marketing, PR, and social media concepts
  • Develop cross-channel content marketing strategies for Universal Music media channels
  • Provide editorial oversight for campaigns across relevant channels
  • Coordinate agencies to execute campaign measures

Requirements

  • Completed vocational training or a university degree with a focus on marketing
  • At least two years of product marketing experience at a music or media company
  • Broad music and marketing expertise across genres, with experience in clubs, concerts and festivals
  • Strong understanding of digital/online marketing and promotion, including KPIs
  • Highly creative in developing new products, marketing campaigns, and promotional ideas
  • Excellent project management skills and experience with streaming platforms
  • Negotiation-level German (C2) and advanced English (C1), both spoken and written
Benefits
  • Feel the music! – Enjoy a concert ticket budget, streaming vouchers, discounts on physical releases and merchandise, and a variety of internal events
  • Be flexible! – Our hybrid working model gives you flexibility and space for creative collaboration and connection
  • Time to breathe! – You are more than your job: benefit from 30 vacation days plus up to 10.5 additional days off per year
  • Get around sustainably! – Take advantage of discounts for Berlin public transport (BVG) and our JobRad bike leasing program
  • Grow with us! – Continue developing through a variety of training and development opportunities
  • Take care of yourself! – Receive support for life’s challenges—both professional and personal—through independent counseling and coaching services

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
marketing strategiesdata-driven campaignsproject managementbudget managementcontent marketing strategieseditorial oversightdigital marketingpromotionKPI analysisproduct marketing
Soft skills
creativitynegotiationcommunicationcollaborationorganizational skillsleadershipproblem-solvingattention to detailstrategic thinkingadaptability