Vice President, Marketing and Communications

United Way of Greater Los Angeles

Vice President for Marketing & Communications at United Way of Greater Los Angeles. Elevating visibility and storytelling to advance revenue goals and community impact.

Posted 7/1/2026full-timeLos Angeles • California • 🇺🇸 United StatesLead💰 $175,000 - $210,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing marketing and communications strategies to drive revenue growth, with a strong focus on donor engagement and integrated marketing campaigns. Proven ability to lead teams, manage budgets, and establish KPIs for effective performance measurement.

Highest-signal resume keywords

Marketing Strategy DevelopmentDonor Engagement StrategiesTeam Leadership and DevelopmentIntegrated Marketing CampaignsBudget Management

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Marketing StrategyCommunications StrategyIntegrated Campaign ManagementKPI EstablishmentDigital AdvertisingContent CreationSocial Media ManagementImpact StorytellingData AnalysisCRM Management

Soft Skills

Strategic CommunicationCollaborationLeadershipAdvisory SkillsCreative Problem Solving

Tools & Technologies

CRM SystemsDigital Marketing ToolsEmail Marketing PlatformsSocial Media PlatformsAnalytics Software

Industry Keywords

Nonprofit MarketingFundraisingBrand StewardshipCorporate SponsorshipMission-Driven Organization

About the role

Key responsibilities & impact

Develop and execute the marketing and communications strategy that advances UWGLA’s five-year revenue goal of $40M
Serve as chief brand steward, ensuring consistent, mission-aligned messaging
Serve as strategic communications advisor to the CEO, fundraising leadership, and Executive Team
Partner with Development leadership and technology consultants on donor data, CRM, and AI infrastructure
Lead integrated marketing campaigns and donor engagement strategies
Own marketing strategy and execution for the under-$1,000 donor segment
Oversee website, email, social media, and digital advertising to grow online giving
Direct donor and funder communications
Lead cause marketing and corporate sponsorship activation
Direct UWGLA’s impact storytelling
Create a communications cadence and calendar for key constituents
Manage the marketing and communications department budget
Establish marketing and communications KPIs and reporting
Lead and develop an integrated team spanning brand and creative, communications and PR, digital marketing, content, social media, events, and analytics

Requirements

What you’ll need

Bachelor’s degree in marketing, communications, journalism, public relations, or related field required
Minimum 10 years of relevant experience in a marketing communications team, ideally in a nonprofit or mission-driven organization required.
Minimum 3 years of experience supervising and developing direct reports

Benefits

Comp & perks

medical
dental
vision
403(b) plan
pension
life insurance coverage
disability benefits
paid holidays
paid time off
car allowance