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Marketing and Communications Manager
United Way for Greater AustinMarketing Manager developing results-oriented campaigns for revenue generation and organizational awareness. Collaborating with teams to manage content and marketing operations in a hybrid work model.
Tech Stack
Tools & technologiesCloudWordPress
About the role
Key responsibilities & impact- Lead creation of digital and printed collateral, including postcards, reports, one-pagers, invitations, graphics, and more, managing collateral budgets effectively to meet team needs and maximize ROI.
- Lead email marketing development and list management across core audience, donor campaign audiences, volunteers, and other groups, consistently evaluating content for up-to-date marketing outreach tactics.
- Manage marketing operations and strengthen relationships with external vendors for design, website development, photography, video, printing, swag, and more.
- Strategize and partner with the Community Giving, Corporate and Events teams to plan, write, design, and share one-pagers, flyers, email campaigns, digital content, and more, serving as brand ambassador and helping meet fundraising needs across donor base.
- Work with Digital Marketing Manager to ensure visual identity and brand alignment are consistent across campaigns.
- Consistently refine audience segmentation strategies based on engagement metrics.
- Conceptualize, plan, and implement integrated campaigns across channels using data-driven insight to achieve goals.
- Other marketing and communication projects as assigned
Requirements
What you’ll need- Bachelor’s degree in an area like marketing, communications, advertising, or graphic design.
- Understanding of marketing fundamentals, best practices and emerging trends.
- Exceptional writing, editing, and communication skills.
- Passion for diversity, equity, and inclusion and experience with the asset-based language.
- Ability to manage projects and deadlines effectively.
- Organization, attention to detail, and flexibility, with an ability to prioritize time-sensitive assignments.
- Resourcefulness and a willingness to learn new things.
- Proficiency in Microsoft Office, WordPress, Canva, Mailchimp, Adobe Creative Cloud, Sprout Social, and Canva
Benefits
Comp & perks- Competitive Compensation
- Hybrid Work Option
- Employer 403(b) Matching
- Employer-Sponsored Health Insurance (for employees)
- Dental Insurance
- Vision Insurance
- Flexible Spending Account (FSA)
- Generous Paid Time Off
- Paid Parental Leave
- FMLA
- Employee Assistance Program (EAP)
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
email marketingaudience segmentationcontent developmentproject managementdata-driven marketingwritingeditinggraphic designmarketing fundamentalsemerging marketing trends
Soft Skills
communicationorganizationattention to detailflexibilityresourcefulnesstime managementcollaborationcreativitystrategic thinkingpassion for diversity