United Tech

Creative Marketing Manager

United Tech

full-time

Posted on:

Location Type: Remote

Location: Ukraine

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Job Level

Junior

Tech Stack

Tableau

About the role

  • Develop a creative marketing strategy for each traffic channel (Google, Bing, Meta)
  • Build and manage a creative team, setting tasks for designers and copywriters to create visual and textual content for each platform
  • Develop and brainstorm creative concepts, from initial ideation to finalized execution
  • Analyze competitors' concepts to generate new ideas and provide creative inspiration for the design team
  • Research user behavior and funnels, identifying factors that impact performance and success
  • Work closely with the user acquisition team and other departments (analytics, product team, B2B)
  • Build and maintain a knowledge base on creative testing, including structured reporting for future reference
  • Contribute to the development and optimization of processes for creative production and testing, aligning with the marketing department's goals

Requirements

  • At least one year of experience in performance marketing with a focus on web projects
  • Proficient in working with key marketing metrics like CPA, CTR, and ROI, with a strong ability to analyze data and optimize performance to meet target KPIs
  • Ability to collaborate effectively with designers by creating detailed technical tasks to ensure high-quality creative production
  • Proven ability to analyze competitors and market trends, using insights to drive strategic decisions
  • Hands-on experience running ad campaigns on at least one platform, such as Google, Meta, Bing, DV360, or TikTok
  • Strong project management skills, including the ability to manage multiple projects simultaneously and meet tight deadlines
  • Proficiency in analytical and data visualization tools, such as GA4, Looker Studio, Power BI, and Tableau
  • Ability to prioritize tasks, manage a backlog, and coordinate different stages of creative production
  • B2 English level, both verbal and written
Benefits
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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingweb projectsmarketing metricsCPACTRROIad campaignscreative productiondata analysiscreative testing
Soft Skills
collaborationproject managementtask prioritizationcommunicationcreativityanalytical thinkingstrategic decision-makingtime managementteam leadershipproblem-solving