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Digital Intelligence Analyst
UnisysDigital Intelligence Analyst managing Salesforce Data Cloud and marketing data quality. Collaborating with cross-functional teams to optimize marketing programs and data-driven insights.
Tech Stack
Tools & technologiesCloud
About the role
Key responsibilities & impact- Own Salesforce Data Cloud administration — building and activating audiences, troubleshooting issues, and driving ongoing platform optimization.
- Safeguard marketing data quality by monitoring data flow across systems and resolving inconsistencies to keep platforms aligned.
- Build dashboards and reports that turn campaign and business data into clear, actionable insights for stakeholders.
- Partner with marketing teams to design and activate targeted audiences that power marketing programs.
- Manage intent data platforms and vendor relationships, fulfilling audience requests and supporting campaign targeting with reliable data delivery.
- Support marketing technology vendor evaluations and RFPs, helping select and manage tools that fit team needs.
- Own the project management platform end-to-end — workflows, request forms, automations, routing rules, and user support.
- Lead onboarding and training for marketing technology platforms, ensuring teams can use tools effectively and independently.
- Act as subject matter expert on Salesforce Data Cloud, intent data platforms, and project management tools, fielding questions and troubleshooting issues.
- Collaborate cross-functionally with marketing, operations, and technology teams to spot inefficiencies and implement scalable process improvements.
- Shape the roadmap for platform enhancements and data capabilities, recommending upgrades that boost operational efficiency.
Requirements
What you’ll need- BA/BS degree and 2-4 years’ relevant experience OR equivalent combination of education and experience
- 1-2 years’ experience with Salesforce
- Experience with Salesforce Data Cloud preferred
Benefits
Comp & perks- unlimited paid time off
- 401(k) match
- comprehensive healthcare
- HSA matching
- ongoing learning opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
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Hard Skills & Tools
SalesforceData AnalysisAudience TargetingCampaign ManagementProcess Improvement
Soft Skills
Problem SolvingCommunicationTraining and Onboarding