
Retail Marketing Associate
Unilever
full-time
Posted on:
Location Type: Office
Location: Cincinnati • Ohio • 🇺🇸 United States
Visit company websiteSalary
💰 $86,080 - $129,120 per year
Job Level
JuniorMid-Level
Tech Stack
Swift
About the role
- Build Retailer Marketing plans through a deep understanding of our customers’ ecosystems, Unilever business needs, and historical media performance
- Deliver annual Shopper Marketing and Retail Media plans, with: thorough agency briefs, customer presentations, agency guidance, creative reviews and program evaluation
- Collaborate and challenge our internal Customer Brand (Sales) Teams through innovative Shopper Marketing plans
- Analyze, measure and optimize shopper marketing and retail media plans by understanding business results, shopper dynamics and industry insights
- Identify retail-specific business building opportunities that drive efficient and effective programming
- Serve as the Beauty & Wellbeing Lead across multiple retailers
- Work with other Shopper Marketing experts to aggregate plans and performance across the Grocery, Value, Drug and Club customer channels
- Ensure that other Shopper Marketing experts are aware of brand communication platforms
- Manage Shopper Marketing and Retail Media budgets, with accountability for accuracy and swift updates
Requirements
- Bachelor’s degree in Marketing, Communications, Media, or related field preferred
- 3-5 years of experience in Shopper Marketing and/or Retail Media, including managing holistic program development for suppliers focused on retailer ecosystems
- Experience in translating Sales Strategies into winning Shopper Marketing and Retail Media programs
- Strong grasp of data-driven and performance marketing, with a mindset led by agility and transformation
- Advanced knowledge of the current retailer media marketplace and firm understanding around major media platforms like Meta, TikTok, Pinterest, etc.
- Experience in developing strategy based on media performance and KPI tracking & delivery
- Excellent communication, collaboration, and presentation skills that can influence mid-to-senior level stakeholders
- Ability to operate both strategically and tactically in a fast-paced environment
- Highly organized; able to multi-task and communicate with numerous touch points
- Passion for Beauty marketing paired with a positive, resilient attitude
- Ability to travel regularly to Cincinnati.
Benefits
- health insurance (including prescription drug, dental, and vision coverage)
- retirement savings benefits
- life insurance and disability benefits
- parental leave
- sick leave
- paid vacation and holidays
- access to numerous voluntary benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Shopper MarketingRetail MediaProgram DevelopmentData-Driven MarketingPerformance MarketingKPI TrackingMedia StrategyBudget ManagementRetailer EcosystemsAgility in Marketing
Soft skills
CommunicationCollaborationPresentation SkillsInfluencing StakeholdersOrganizational SkillsMulti-taskingResilienceStrategic ThinkingTactical ExecutionCustomer Engagement
Certifications
Bachelor’s Degree in MarketingBachelor’s Degree in CommunicationsBachelor’s Degree in Media