Senior Global Brand Manager

Unilever

Senior Global Brand Manager leading Vaseline brand strategy and innovation in cross-functional teams. Focusing on consumer insights and project execution in global markets.

Posted 5/26/2026full-timeDhaka • 🇧🇩 BangladeshSeniorWebsite

About the role

Key responsibilities & impact

Brand Strategy: Strong business understanding – from external and internal PoV.
Ability to translate market forces and cat strategy into long-term brand strategy to unlock this underpenetrated category.
Clear identification of the source of growth for all brand innovations and campaigns to help design JtbDs.
Consumer Intimacy: Put the consumer at the heart of all strategy and execution.
Identify real consumer problems and solve them using insightful innovations & impactful communications to drive brand growth.
Project Management: Work with R&D, Supply Chain & Finance teams for bringing to life the innovation pipeline and ensure the timely delivery of projects.
Ensure timely delivery of projects and help deliver business metrics of turnover, gross margin, and share.
Mix Design & Execution: Create the comms strategy for the brand and bring it to life across all campaigns based on true consumer insights.
Work with creative agencies and production houses to bring alive brand JtbDs through the process of issuing briefs, providing feedback, consumer testing, and final production.
Create Brand Experience Toolkits to enable 360 deployments of campaigns across multiple media channels.
Collaborate with R&D to create winning products on core and new innovations to help drive greater loyalty.
Create pack designs with design agencies basis consumer insight and trade/channel realities.
Stakeholder Management: Interface regularly with senior stakeholders from country, category, and brand to create and align long-term brand strategy.
Co-create mixes with partners across all functions, both internal (R&D, SC, Finance, Procurement, etc.) and external (Creative, Pack Design, Consumer Research).

Requirements

What you’ll need

Master’s degree in marketing or business Administration OR Equivalent.
Experience of working with cross-functional teams, both internal and external.
Minimum 3+ years of experience in marketing
Strong Project Management skills.
Monitors progress & takes action.
Be bold in thought and brave in action.
Have a healthy disregard for the status quo
Strong consumer intimacy to unravel true consumer insights.

Benefits

Comp & perks

Unilever is committed to equity, inclusion and diversity to drive our business results
We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business

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Hard Skills & Tools

brand strategyproject managementconsumer insightsmix designinnovation pipelinecampaign executionpack designstakeholder managementcross-functional collaborationbusiness metrics

Soft Skills

strong business understandingproblem-solvingcommunicationcreativitycollaborationboldnessadaptabilityinsightfulnessleadershiporganizational skills

Certifications

Master’s degree in marketingMaster’s degree in business administration