Lead Gen Specialist
Unilever
full-time
Posted on:
Location Type: Remote
Location: Remote • Maryland, Texas, Virginia • 🇺🇸 United States
Visit company websiteSalary
💰 $69,360 - $104,040 per year
Job Level
Senior
Tech Stack
SFDC
About the role
- Engage with Local Chain Account and Operator Customers
- Deliver business targets for the assigned Territory including Turnover, Reach & Penetration & digital, FPO (Fully Profiled Operators), Digital Engagement, Demos, Sampling etc.
- Execute CBP (Customer Business Plans), Win & Retain funnel, Contact Matrix
- Convert Business Insights to Solution Selling to highlight Unilever’s ability to be ahead of the food trends
- Prepare recommendations specific to customer menu, kitchen operation and consumer
- Develop and execute Joint Business Planning (JBPs) with Selected Trade partners
- Engage trade customers to gain alignment for Secondary Sales Data (SSD) partnerships
- Drive engagement on automated warm leads & targeted leads
- Accountable for penetration strike rate target achievement
- Drive digital buying behavior via ecommerce platforms
- Continuously enrich all operator data to ensure personalized content
- Implement Omni channel (On and Offline) contact strategy for your territory
Requirements
- 4 year College Degree or 2 years + Culinary Degree
- 2+ years of experience in foodservice sales
- Proven track record of developing strategic relationships with decision makers for both operator and distributor customers
- Proficiency and drive to become a proficient user of our systems (Blacksmith/Forge, Salesforce.com, Power BI)
- Negotiation skills and strong business acumen
- Additional experience in the Culinary industry a plus!
Benefits
- health insurance (including prescription drug, dental, and vision coverage)
- retirement savings benefits
- life insurance and disability benefits
- parental leave
- sick leave
- paid vacation and holidays
- access to numerous voluntary benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
foodservice salessolution sellingbusiness insightsjoint business planningdigital engagementpenetration strike rateecommerce platformsdata enrichmentcontact strategy
Soft skills
negotiation skillsbusiness acumenrelationship buildingcustomer engagement
Certifications
4 year College DegreeCulinary Degree