
Senior Channel Marketing Planning – Americas
Under Armour
full-time
Posted on:
Location Type: Hybrid
Location: Baltimore • Maryland • 🇺🇸 United States
Visit company websiteSalary
💰 $83,333 - $104,167 per year
Job Level
Senior
About the role
- Serve as a liaison between global and regional category marketing teams, streamlining communication and ensuring all partners are aligned and engaged throughout the planning process
- Support the Americas Channel Marketing Planning Team in aligning and communicating brand strategy, seasonal priorities, and marketplace investment focus areas.
- Own and maintain the Americas Channel Marketing Programming Calendar as the source of truth for channel marketing activations, product launches, and brand moments.
- Lead end-to-end Americas channel activation plans for key brand stories, from initial strategic brief through full execution.
- Support the development and execution of cross-channel marketplace plans, collaborating with functional partners including category marketing, product seeding, merchandising, brand communications, sports marketing, organic social, and visual merchandising through key go-to-market milestones.
Requirements
- Bachelor's degree with typically 3-5 years of relevant experience, OR Master's degree with typically 2 years of relevant experience, OR Typically 7 years of relevant work experience without degree.
- Strong analytical & organizational skills
- Obsession for details in activation planning
- Strong interpersonal skills- ability to build partnerships and identify areas for further clarity
- Excellent verbal, written and presentation skills; ability to communicate down, across and up within the organization
- Skilled with MS Office programs (MS Word, Excel, PowerPoint, Outlook, etc.)
Benefits
- Paid "UA Give Back" Volunteer Days: Work alongside your team to support initiatives in your local community
- Under Armour Merchandise Discounts
- Competitive 401(k) plan matching
- Maternity and Parental Leave for eligible and FMLA-eligible teammates
- Health & fitness benefits, discounts and resources- We offer teammates across the country programs to promote physical activity and overall well-being
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Soft skills
analytical skillsorganizational skillsattention to detailinterpersonal skillscommunication skillspresentation skillspartnership building
Certifications
Bachelor's degreeMaster's degree