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Sales Representative

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Sales Representative selling agricultural equipment and maintaining customer relations for Premier Equipment in Ontario. Responsible for marketing, demonstrating, and promoting company goods and services.

Posted 4/15/2026full-time🇨🇦 CanadaMid-LevelSenior💰 CA$60,000 - CA$70,000 per yearWebsite

About the role

Key responsibilities & impact
  • Market, demonstrate, and sell agricultural new and used whole goods products.
  • Promote any other goods or services that the Company offers.
  • Be informed of company promotions or special events in all departments.
  • Profile new and existing customers while ensuring customer satisfaction with products or services.
  • Keep abreast of business trends that will affect customer purchases.
  • Attend John Deere or in-house training seminars, product introductions, and farm or turf trade shows.
  • Stay current on product knowledge, features, and benefits of all equipment potentially saleable by the Company.

Requirements

What you’ll need
  • Competitive self-starter with discipline and goal orientation.
  • Excellent communication and listening skills.
  • Strong organization and time management.
  • Familiarity with farming practices, GPS, and Precision Agriculture.
  • Knowledge of agricultural equipment and farming communities.
  • Ability to work rotating weekends.
  • Experience in agricultural sales or customer-facing roles preferred.
  • Familiarity with John Deere products preferred.
  • High School Diploma or equivalent required.

Benefits

Comp & perks
  • Comprehensive Health & Dental Coverage (includes vision and paramedical services)
  • Company-Matched RRSP
  • Annual Profit Sharing
  • Boot & Tool Allowance
  • Apprenticeship Scholarships
  • Employee Assistance Program (EAP)
  • Company Vehicle (for qualifying positions)

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
agricultural salescustomer satisfactionproduct knowledgefarming practicesGPSPrecision Agricultureagricultural equipment
Soft Skills
competitive self-starterdisciplinegoal orientationcommunication skillslistening skillsorganizationtime management
Certifications
High School Diploma