Uncork Capital

Paid Media Manager

Uncork Capital

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $75,000 - $90,000 per year

About the role

  • Manage all aspects of daily campaign operations across: Paid Search: Google & Bing (Performance Max, PLA, DSA, Non-Brand, Brand).
  • Paid Content: YouTube, Display, Demand Gen.
  • Paid Social: Meta (Facebook/Instagram), TikTok, Pinterest, Reddit, LinkedIn.
  • Monitor daily pacing, adjust budgets, and implement bid strategies to hit efficiency (ROAS) and volume targets.
  • Refresh creative rotations, conduct A/B testing, manage ad copy, and ensure product sets are current.
  • Manage negative keywords, conduct search term audits, perform keyword expansion, and proactively resolve disapproved ads or feed errors.
  • Accurately build and launch new campaigns, upload ad assets, create target audiences and exclusions, and set up tracking parameters.
  • Conduct basic QA to ensure correct implementation of conversion tracking, Google Tag Manager (GTM) parameters, and platform pixels.
  • Ensure product catalogs and feeds for PLA/Shopping, PMAX, and Paid Social are up-to-date and free of technical errors.
  • Maintain weekly performance data and dashboards across all paid channels.
  • Surface early insights related to efficiency, spend pacing, and ROAS trends for the Director of Growth Marketing and leadership team.
  • Pull reports for other teams (e.g., Creative, Product) as needed.

Requirements

  • 2+ years of hands-on experience managing and optimizing large-scale paid media campaigns with significant monthly spend.
  • Direct platform experience with: Google Ads (Search, Shopping/PLA, Performance Max, YouTube, Demand Gen) Microsoft Ads (Bing) Meta Ads Manager (Facebook & Instagram)
  • Proven ability to execute daily optimizations tied to efficiency goals (ROAS, CPA) and volume targets.
  • Strong technical foundation in digital advertising, including: Conversion tracking and pixel setup Google Tag Manager (GTM) familiarity and basic QA Product feed management for Shopping, PMAX, and paid social catalogs
  • High proficiency in platform-native reporting, performance analysis, and data interpretation.
  • Strong attention to detail with the ability to manage complex campaigns without sacrificing accuracy.
Benefits
  • Unlimited PTO
  • Full Medical, Dental and Vision benefits
  • 401(K) Match
  • FSA & Dependent Care FSA
  • Flexible Work Environment
  • Onsite Gym
  • Pet Discount Plans
  • Employee Discount
  • Optional Wine Tasting Class participation
  • Flexible Schedule
  • Dynamic and Collaborative work culture
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign managementpaid searchpaid contentpaid socialA/B testingconversion trackingdata interpretationperformance analysiskeyword expansionbudget management
Soft Skills
attention to detailorganizational skillscommunication skillsproblem-solvinganalytical skills