Director, Golf Events

UFC GYM

Director leading Sony Championship sponsorship sales for IMG, a global sports marketing agency. Developing partnerships, managing sponsors, and delivering tournament revenue growth.

Posted 8/14/2026full-timeRemote • California • 🇺🇸 United StatesLead💰 $75,000 - $100,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in partnership sales and account management, with a strong focus on developing and executing sponsorship strategies that drive revenue growth. Proven ability to cultivate relationships with stakeholders and manage complex sales processes across various markets.

Highest-signal resume keywords

Partnership Sales StrategySponsorship Deal NegotiationRevenue ForecastingStakeholder Relationship ManagementTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Sales Pipeline ManagementSponsorship Valuation ModelsProposal WritingContract ExecutionDigital Media CommercializationEvent ManagementRevenue GenerationMarket AnalysisSales DocumentationBudget Management

Soft Skills

Leadership AbilitiesTime ManagementNetworking SkillsPressure ManagementCommunication Skills

Tools & Technologies

CRM SoftwareSales Reporting ToolsMarketing PlatformsEvent Management Software

Industry Keywords

SponsorshipCorporate PartnershipsBusiness DevelopmentStakeholder EngagementCommercial RevenueSports MarketingBrand RelationshipsEvent SponsorshipHospitality ManagementCommunity Programs

About the role

Key responsibilities & impact

Lead all partnership sales, account management, and corporate partnership strategy for the Sony Championship
Drive new business development and maximize partner revenue
Build equity with local stakeholders, government officials, Hawaii’s business community, national brands, and strategic stakeholders
Develop and execute the tournament’s annual sponsorship sales strategy
Identify, cultivate, and secure new corporate partnerships across local, regional, and national markets
Build and manage a sales pipeline through prospecting and relationship development
Develop customized partnership proposals and negotiate sponsorship agreements
Oversee contract execution and achieve or exceed annual partnership revenue targets
Manage relationships, contractual rights, benefits, activation plans, renewals, and expansion opportunities for corporate partners
Establish sponsorship inventory, pricing, and sales priorities with tournament, IMG Events, and sales operations leadership
Evaluate commercial assets and revenue opportunities across hospitality, branding, digital media, fan engagement, and community programs
Develop sponsorship valuation models and pricing recommendations
Coordinate with Operations, Hospitality, Marketing, Ticketing, and Communications teams to deliver partnership benefits
Support sponsor activation logistics during tournament week and marketing initiatives increasing sponsor visibility
Represent the tournament at industry, networking, and community events
Collaborate with IMG’s golf partnerships team on national relationships and cross-selling
Maintain sales pipeline reporting, revenue forecasts, sponsorship inventory, fulfillment records, budgets, expenses, CRM, and sales documentation
Deliver sponsorship revenue, new sponsors, sponsor retention, and alternative revenue streams across the portfolio

Requirements

What you’ll need

Proven track record delivering high-value sponsorship deals and generating commercial revenue
Minimum 10+ years’ experience in sales, events, or sponsorship
Knowledge of brands and how they buy sponsorship
Knowledge of the end-to-end sales process
Ability to identify opportunities, facilitate sales, and drive execution
Current brand relationships and knowledge of trends
Experience with face-to-face meetings, presentation creation, and proposal writing
Knowledge of the lifestyle, sports, arts, and entertainment brand landscape
Experience managing a small team preferred
Strong commercial and soft-skills leadership abilities
Understanding of digital media commercialization
Experience working across multiple properties
Ability to network and maintain relationships with internal and external stakeholders
Ability to handle pressure and remain professional in difficult situations
Excellent time management and prioritization skills
Strong record of accomplishment in a sales role
Ability to plan and execute a yearly sales cycle for multiple events
Ability to turn leads into contracted revenue

Benefits

Comp & perks

Base rate with applicable short- and long-term incentives
Growth and developmental opportunities
Health care
Retirement
Vacation and other paid time off
Additional benefits offerings