Business Development Representative – Digital Marketing, Strategic Accounts

#twiceasnice Recruiting

Business Development Representative for a digital performance marketing leader. Focused on identifying and qualifying prospective strategic brand partners through high-volume outreach.

Posted 6/27/2026full-time🇺🇸 United StatesJuniorMid-Level💰 $75,000 - $95,000 per yearWebsite

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

B2B salesoutbound prospectingcold callingemail campaignsLinkedIn networkingpipeline managementCRM proficiencybusiness developmentactivity trackingsales materials development

Soft Skills

relationship buildingcommunicationindependenceprioritizationgoal achievementcollaborationqualifying opportunitiesexecutive-level engagementstrategic thinkingadaptability

Tools & Technologies

CRMLinkedInemail marketing toolstrade show softwaresales tracking softwareanalytics toolscommunication platformsproject management toolsdata analysis toolspresentation software

Industry Keywords

digital marketingmid-market organizationstrade showsclient meetingsmarket opportunitiescompetitor activitysales metricsprospecting strategiesleadership collaborationindustry trends

About the role

Key responsibilities & impact

Research target companies and strategic brand partners for outbound prospecting efforts
Execute outbound prospecting through cold calling, email campaigns, and LinkedIn networking
Build relationships with prospective partners across targeted industry verticals
Qualify inbound and outbound opportunities and schedule discovery meetings for leadership
Develop and maintain a pipeline of qualified partnership opportunities
Conduct meaningful conversations with executive-level stakeholders
Manage and update CRM records to ensure accurate tracking of prospect activity and engagement
Research industry trends, competitor activity, and emerging market opportunities
Collaborate with leadership to refine outreach messaging, sales materials, and prospecting strategies
Track activity metrics and pipeline performance to support business growth initiatives
Represent the company at trade shows, conferences, and client meetings
Work independently to manage priorities, drive activity, and achieve performance goals

Requirements

What you’ll need

2+ years of B2B sales experience within digital marketing is required
Experience calling on mid-market or larger-sized organizations is required
Experience with outbound prospecting, including cold calling & LinkedIn prospecting, is required
Experience generating qualified opportunities through business development efforts is required
Tech savvy, including CRM proficiency, is required
Ability to travel 25% for trade shows, client visits, conferences & quarterly travel to PA is required

Benefits

Comp & perks

Medical
Dental
Vision
Disability
Life Insurance
401K w/ Match
PTO