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Turnover Recruitment

Team Lead, Performance Marketing

Turnover Recruitment

Teamlead for Performance Marketing within a cross-functional team at a successful D2C-Brand in Germany, focusing on Meta marketing channel.

Posted 8/2/2026full-timeRemote • 🇩🇪 GermanySenior💰 €70,000 - €100,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in performance marketing with a strong focus on Meta ads, leveraging data-driven insights to optimize campaigns and drive results. Proven leadership in cross-functional team environments, prioritizing projects effectively to achieve marketing goals.

Highest-signal resume keywords
Performance MarketingMeta AdsLeadership ExperienceData-Driven OptimizationPaid Social Campaigns

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Performance MarketingMeta AdsData AnalysisKPI AnalysisCampaign DevelopmentCreative TestingFunnel OptimizationE-commerce MarketingD2C Marketing
Soft Skills
LeadershipCollaborationProject Prioritization
Industry Keywords
Consumer-Brand EnvironmentsCross-Functional Teams

About the role

Key responsibilities & impact
  • Provide technical/strategic leadership for a cross-functional performance marketing team
  • Responsible for developing and scaling the Meta channel
  • Analyze relevant performance KPIs and derive data-driven optimization measures
  • Develop new testing approaches for creatives, funnels, and campaigns
  • Work closely with creative, design, video, and other marketing teams
  • Prioritize projects

Requirements

What you’ll need
  • Several years of experience in performance marketing with a focus on Meta ads
  • Initial or several years of leadership experience
  • Experience in D2C, e-commerce, or consumer-brand environments
  • Strong understanding of relevant performance KPIs
  • Experience developing and scaling successful paid social campaigns
  • Excellent German (C1/C2) and good English proficiency

Benefits

Comp & perks
  • 100% remote within Germany