Engagement Programs Manager

TruStage

Leads a high-performing brand engagement team for TruStage, overseeing strategy execution of impactful events and experiences. Ensures alignment with business goals and enterprise priorities.

Posted 6/10/2026full-timeMadison • Wisconsin • 🇺🇸 United StatesSeniorLead💰 $104,200 - $156,300 per yearWebsite

About the role

Key responsibilities & impact

Leads a high-performing team of brand engagement consultants and/or specialists responsible for designing, planning and delivering impactful brand experience engagements and activities (hosted or attended by TruStage)
Accountable for the daily oversight of the end-to-end strategy and execution of engagement programs and activities (meetings, events, etc.), ensuring alignment to enterprise objectives, business goals and brand standards
Establish planning frameworks, playbooks, and best practices to scale consistency across meetings and events
Oversee planning and delivery of meetings, events, and experiences from concept through execution and post-event evaluation
Act as primary liaison between business stakeholders, internal partners (marketing, communications, procurement), and external vendors
Build trusted relationships with senior leaders to influence meeting, event and engagement strategy and priorities
Oversee vendor contracting and performance management
Provide thought leadership to influence success metrics, measurement frameworks, and drive post-event measurement (e.g., attendee experience, business impact, ROI)

Requirements

What you’ll need

Bachelors degree required; course work in business, hospitality management, marketing and/or communications is strongly preferred
7+ years of experience in B2B meetings, events, tradeshows/conferences or brand experience management
Certified meeting Professional preferred
2+ years of people leadership experience with demonstrated ability to develop high-performing teams
Proven ability to manage multiple, complex programs concurrently
Strong stakeholder management and executive communication skills
Experience managing budgets, vendors, and contract negotiations
Highly organized with strong attention to detail and operational rigor
May require 15% travel

Benefits

Comp & perks

medical
dental
vision
employee assistance program
life insurance
disability plans
parental leave
paid time off
401k
tuition reimbursement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

event planningprogram managementbudget managementvendor managementcontract negotiationpost-event evaluationmeasurement frameworksstakeholder managementbrand experience managementB2B events

Soft Skills

leadershipcommunicationorganizational skillsrelationship buildinginfluenceattention to detailoperational rigorstrategic thinkingteam developmentmulti-tasking

Certifications

Certified Meeting Professional