Brand Partner Portfolio Manager

Trulieve

Brand Partner Portfolio Manager overseeing marketing partnerships and products for Trulieve. Leading cross-functional teams to ensure effective product launches and campaigns.

Posted 7/8/2026full-timeRemote • Florida • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in managing brand partnerships and cross-functional marketing initiatives, ensuring effective execution of product launches and promotional strategies. Proficient in utilizing project management tools to enhance workflow visibility and operational effectiveness.

Highest-signal resume keywords

Marketing Project ManagementCross-Functional CoordinationProject Management ToolsOrganizational SkillsCannabis Industry Experience

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

MarketingProject ManagementCampaign OperationsWorkflow ManagementProduct Launches

Soft Skills

CommunicationProblem-SolvingOrganizational Skills

Tools & Technologies

Monday.comSmartsheet

Industry Keywords

Brand PartnershipsRetail MarketingCreative AgenciesState Regulations

About the role

Key responsibilities & impact

Own and manage relationships with Trulieve’s Brand Partners, serving as the primary point of contact for external brands and licensed partners seeking placement and support within Trulieve dispensaries.
Lead cross-functional coordination between Brand Partners and internal stakeholders to ensure product launches, promotions, and marketing initiatives are planned, communicated, and executed effectively.
Translate go-to-market strategies into actionable workflows, ensuring product information, pricing, promotional details, messaging, and creative brief inputs are accurate, complete, and execution-ready.
Manage Brand Partner timelines, deliverables, and dependencies, proactively identifying risks and driving resolution to ensure deadlines are met and initiatives remain on track.
Partner directly with Brand Partners and their respective creative agencies or teams to ensure all marketing assets are delivered on schedule, aligned with brand standards, and compliant with applicable state regulations.
Establish clear ways of working and operating rhythms across cross-functional teams to improve visibility, accountability and execution
Utilize project management tools (Monday.com, Smartsheet) to maintain workflow visibility, reporting and operational effectiveness

Requirements

What you’ll need

Bachelor’s degree in Marketing, Communications, Business, Project Management, Operations, or related field, or equivalent experience
4+ years of experience in marketing project management, marketing manager, campaign operations, or similar role
Experience managing cross-functional workflows spanning product, marketing and creative teams
Excellent organizational, communication, and problem-solving skills
Experience with project management platforms such as Monday.com or similar tools
Ability to drive alignment and improve processes across multiple teams and functions
Experience working with production, retail, or product-driven marketing environments preferred
Cannabis industry experience is a plus

Benefits

Comp & perks

A comprehensive benefits package including paid time off