Beverage Activation Specialist

Trulieve

Beverage Activation Specialist role executing beverage sampling and merchandising for Trulieve's beverage business. Working in the field at events and retail locations to support brand visibility and sales goals.

Posted 7/7/2026part-timeFort Lauderdale • Florida • 🇺🇸 United StatesSeniorLead💰 $20 per hourWebsite

About the role

Key responsibilities & impact

Execute beverage samplings at off-premise retail locations
Support merchandising and shelf stocking to improve visibility and availability
Execute beverage sampling and brand activations at events, festivals, and promotional activations
Set up and break down sampling displays and POS materials
Engage consumers and represent the brand in a professional, approachable way
Complete post-event recaps and feedback
Travel regularly within your assigned region to support field needs

Requirements

What you’ll need

Field marketing, brand ambassador, retail, or merchandising experience preferred
Beverage, cannabis, or CPG experience is a plus, but not required
Comfortable and competent working independently in the field
Reliable, organized, and professional in retail environments
Must be at least 21 years of age and possess a valid driver’s license.
Willingness to Travel as needed to support business and team goals.
Regular evenings and weekends are expected (event-heavy role)

Benefits

Comp & perks

A comprehensive benefits package including paid time off

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Beverage SamplingEvent ActivationMerchandisingShelf StockingPOS Material Setup

Soft Skills

Organizational SkillsProfessionalismApproachabilityIndependence