Senior Manager, Partner Marketing
Asurion
Marketing Specialist
Trulieve
full-time
Posted on:
Location Type: Remote
Location: Remote • Florida • 🇺🇸 United States
Visit company websiteJob Level
JuniorMid-Level
About the role
- Coordinate with retail marketing, brand marketing, production, allocations, and retail operations to launch new products, strain launches, key moments and brand refreshes.
- Assist state manager in building daily, weekly and monthly promotional calendar based on previous performance and key business needs; communicate with key departments to ensure successful execution of promotional campaigns.
- Analyze KPIs and customer data platform metrics to recommend promotional strategies that drive optimal engagement and in-store traffic; work closely with key stakeholders to provide recommendations to maximize results.
- Assist with securing of internal and external creative assets to ensure alignment of brand positioning and messaging strategy.
- Meet regularly with brand team and external partners to review performance.
- Collaborate with marketing and other cross-functional partners to ensure appropriate communication and retail support.
- Consistent review of competitor landscape including pricing and promotions.
- Assist and support marketing team with execution and deployment of activations and events
- Collaborates with leadership, marketing team, production, retail and compliance.
- Comply with all security policies/procedures.
- Assist in the planning and execution of comprehensive promotional strategies for all key revenue driving Holidays (including but not limited to: 420,710,12 Days of Cannabis, etc.).
- Conduct post-campaign evaluations and ROI analysis; report and share results and recommendations with sales team and marketing teams; pivot strategy to align with findings.
- Successfully prioritize and manage multiple projects simultaneously while meeting deadlines and budgets.
- Represent the Trulieve brand in the most positive and compassionate way.
Requirements
- Bachelor’s degree in business, Marketing or related field required.
- 2+ years of working experience in Marketing.
- Proven experience carrying out marketing efforts, including planning, prioritizing, and implementing strategy.
- Proven negotiation, problem-solving, organization and project management skills.
- Ability to work in a dynamic and fast-paced environment; ability to multitask and effectively manage time.
- Ability to multi-task and work effectively with a variety of tasks and business partners (both internal and external partners); must be able to work cross-functionally with internal sales and operations teams to effectively generate, execute and report on marketing programs.
- Ability to interact with various levels of stakeholders and make decisions based on data and insights.
- Acute attention to detail; demonstrated ability for accuracy and thoroughness.
- Knowledge of Microsoft Office (PowerPoint, Excel, Word, Smartsheets).
- Experience with project management platforms (Monday.com) a plus.
- Excellent organization and interpersonal skills, demonstrating sensitivity and professionalism in interpersonal relations.
- Excellent written and verbal communication skills; including well-developed public speaking skills.
- Ability to meet deadlines in a timely and efficient manner.
- Solid ability with the use of English language.
- Spanish as an additional language is a plus.
Benefits
- A comprehensive benefits package including paid time off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
marketing strategypromotional strategiesKPI analysisROI analysisproject managementdata analysisnegotiationproblem-solvingmultitaskingattention to detail
Soft skills
organizationinterpersonal skillscommunication skillstime managementcollaborationleadershipsensitivityprofessionalismpublic speakingdecision making
Certifications
Bachelor’s degree in businessBachelor’s degree in Marketing
