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About the role
Key responsibilities & impact- Serve as a strategic partner to TRUFF’s retail customers, managing day-to-day sales operations while driving growth.
- Build strong distributor and broker relationships.
- Lead account planning, promotional execution, and trade spend management, ensuring effective execution of TRUFF’s strategies at retail.
- Responsible for business development, including developing and executing sales strategies, and creating customer relationships across the Natural Channel.
- Develop, plan, track, and measure progress against company objectives and KPIs in a fast-paced, high-growth CPG environment.
- Report to the CCO.
Requirements
What you’ll need- 3-5 years of progressive sales experience in CPG, ideally within Food & Beverage, managing regional natural channel accounts.
- Strong understanding of retail customer dynamics, promotional strategy, and trade spend management.
- Experience working with and managing brokers, and direct retailers (small and large).
- Track record of managing and growing accounts in small/medium sized fast-scaling brands.
- Proficiency in syndicated data tools (Nielsen/IRI/SPINS) and retailer-specific portals.
- Experience managing customer-specific P&L and delivering against ambitious revenue targets.
- Possess excellent interpersonal, listening, verbal, presentation, attention to detail and written communication skills.
- Ability to organize and manage time efficiently and effectively.
- Self-starter who thrives in a multi-tasking role.
- Working effectively within the organization to accomplish the mission, understand the values and vision, and integrate into all functional areas of the business.
- Willingness to learn and accept direction and guidance in a professional manner.
- Goal ownership oriented and open to coaching to optimize individual and company performance.
- Focused on organizational goals, understands the importance of blending into teams and supporting strong morale and sense of purpose within the team.
- Ability to travel 15-20%.
Benefits
Comp & perks- Performance Bonus
- Equity Incentive Plan
- Comprehensive Health, Dental, Vision & Life Insurance
- 401(k) with 3% company match
- Generous PTO, Sick Time, Holidays & Parental Leave
- Wellness, Internet & Cell Phone Stipends
- Company-provided Laptop
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Sales OperationsPromotional StrategyAccount PlanningBusiness DevelopmentKPI Tracking
Soft Skills
Interpersonal SkillsCommunication SkillsTime ManagementSelf-Starter AttitudeTeam Collaboration