TRIP

Shopper Marketing Manager

TRIP

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $95,000 - $105,000 per year

About the role

  • Lead the development and execution of retail marketing programs that drive discovery, trial, and repeat purchase across key U.S. retail partners
  • Work closely with both the Sales and Marketing teams to turn shopper insights into creative retail activations that help our partners win and help more consumers discover TRIP
  • Develop in-store displays, promotions, POS, and retail activations
  • Build shopper marketing toolkits to support launches and key retail moments
  • Ensure strong shelf presence across retail partners
  • Partner with Sales on retail launches and key account initiatives
  • Create custom programs for priority retailers
  • Collaborate with agencies and retail partners on co-marketing activations
  • Support retail media campaigns and digital shopper initiatives
  • Build shopper marketing calendars aligned with retail windows
  • Use syndicated data and insights to track performance and optimize programs

Requirements

  • 5+ years in shopper marketing, trade marketing, or retail marketing within CPG
  • Experience working with national retail accounts
  • Familiarity with retail media networks and syndicated data platforms (SPINS, Nielsen, Circana, etc.)
  • Strong project management and cross-functional collaboration skills
  • Creative thinker who can turn insights into impactful retail programs
  • This position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.
Benefits
  • Medical, Dental & Vision Insurance
  • Paid-Time-Off Program
  • Mindfulness support with Calm App membership and Employee Advisory Resources
  • 401k
  • Life Insurance
  • Sabbatical: Potential for 6-week unpaid sabbatical after
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
shopper marketingtrade marketingretail marketingproject managementdata analysisretail activationspromotionsin-store displaysPOS marketingsyndicated data
Soft Skills
cross-functional collaborationcreative thinkinginsight-driven decision making