Trimble Inc.

Senior Manager – Integrated Marketing

Trimble Inc.

full-time

Posted on:

Location Type: Hybrid

Location: Colorado • New Jersey • United States

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Salary

💰 $115,600 - $158,900 per year

Job Level

Senior

About the role

  • Manage, mentor, and develop a team of individual contributors across Lifecycle, Customer Marketing, and Integrated Campaigns
  • Collaborate with leadership to define the annual customer lifecycle marketing strategy
  • Translate high-level revenue goals into actionable campaign plans for your team
  • Foster a culture of testing and optimization
  • Ensure all team activities are measured against key metrics (Retention, Loyalty, Growth, Pipeline Contribution)
  • Drive customer value and growth by partnering with sales to identify customer segments that would benefit from additional Trimble solutions
  • Lead the marketing strategy for our conversion program
  • Build the educational pathways and resources that help on-premise customers migrate to next-generation SaaS solutions
  • Use customer data to deliver the personalized campaign message at the right time
  • Own the integrated marketing strategy for strategic campaigns and flagship in-person events
  • Defend our core customer base, mitigating churn and building loyalty

Requirements

  • 7+ years of B2B SaaS marketing experience, with a focus on Lifecycle, Customer Marketing, or Demand Generation
  • Bachelor’s degree in marketing, business, or a related field
  • Proficiency with marketing automation platforms (e.g., Marketo), CRM (e.g., Salesforce), and customer success tools
  • Advanced communication and presentation skills
  • Strong project management skills
  • Familiarity with the Transportation and Logistics industry a plus
Benefits
  • Medical
  • Dental
  • Vision
  • Life
  • Disability
  • Time off plans
  • Retirement plans
  • Tax savings plans for health, dependent care, and commuter expenses
  • Paid Parental Leave
  • Employee Stock Purchase Plan
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B SaaS marketingLifecycle marketingCustomer marketingDemand generationCampaign planningData analysisCustomer segmentationChurn mitigationSaaS solutions
Soft Skills
MentoringCollaborationCommunicationPresentationProject managementOptimizationLeadershipStrategic thinking
Certifications
Bachelor’s degree in marketingBachelor’s degree in business