Manager, Direct Marketing

Trillium Health Partners

Manager of Direct Marketing driving fundraising strategies at Trillium Health Partners Foundation. Engaging in multi-channel marketing to optimize donor acquisition and retention.

Posted 5/2/2026full-timeMississauga • 🇨🇦 CanadaMid-LevelSenior💰 CA$82,944 - CA$96,768 per yearWebsite

About the role

Key responsibilities & impact

Responsible for contributing to sizeable annual fundraising target across all programs in the portfolio and responsible for managing associated expense budget. Contributes to annual plans and budgets to support long term plans for the portfolio.
Programs include: Direct Mail (including a Gift Catalog and Newsletters)/Email, Monthly Giving (including Door-to-Door and Face-to-Face Fundraising), and donor stewardship.
Ensures programs are executed with a multi-channel approach and considers, mail, email, telemarketing, digital fundraising tactics, and Face-to-Face/Door-to-Door interactions in collaboration with marketing & communications team.
In collaboration with Director, supports the development of comprehensive, measurable testing plans. This includes testing roadmaps and the execution of A/B tests to optimize key metrics in the areas of DM/email, face-to-face/door-to-door, and recurring donor retention
Working in conjunction with the team, set budgets, and annual KPIs to measure data, trends, and performance across donor retention, conversion, acquisition, and active donor base. Regularly monitors program performance, and adjusts or re-evaluates program tactics to optimize programs as appropriate.
Develops and implements, in collaboration with broader team, an overall strategy to attract new unrestricted giving vehicles through online/offline and face-to-face/door-ro-door giving and other direct marketing channels to grow overall portfolio, including stewardship best practises.
Leads external vendor partners to execute programs on plan, and that adhere to brand guidelines, tone and voice and agreed upon goals, timelines & KPIs. Reports and manages issues that arise with vendor to resolution.
Responsible for project management; delivering projects on scope and on time or flagging issues if necessary.
Collaborate with foundation partners like Major Gift team to document business rules around mid-level donor management and the movement / upgrade between annual programs and major gift programs.
Works with Corporate Services department to ensure timely, accurate and proper gift processing, data pulls & list management.
Responsible for coaching and mentoring 4 direct reports.
Builds strong, collaborative relationships within the Foundation, with key departments within the hospital and with various vendors that will be managed by this role.
Champions an environment that ensures effective sharing of information and collaboration with other Foundation programs and teams.
Stays engaged and current with hospital updates, health care topics and news of relevance to Direct Marketing

Requirements

What you’ll need

5+ years of Direct Mail and Email development and telemarketing program execution and measurement
University degree or diploma in business, marketing, communication or other related disciplines
A recognized fund raising certification or CFRE would be an asset
Experience in Door-to-Door fundraising
Experience developing trigger-based and lifecycle based automated communications
Strong understanding of and experience with direct marketing test and control methodology as well as key metrics for direct marketing campaign success
Understanding of and experience utilizing segmentation and predictive modelling approaches for direct marketing campaigns
High level of experience in, and comfort with, managing vendor and supplier relationships as an extension of the team
Strong interpersonal skills, effective at building relationships and able to work well with donors, colleagues and key Foundation and Hospital stakeholders at all levels.
Ability to work independently and efficiently in a busy environment managing multiple projects, shifting priorities, and tight deadlines.
Strong organizational and project management skills with a strong personal commitment to excellence
Highly professional and articulate with sensitivity, discretion and an appropriate demeanour.
Experience working in hospital environment, and / or health-related charity an asset
Experience in donor stewardship is an asset

Benefits

Comp & perks

🌐 Worldwide ❌ Jobs You've Hidden ⭐️ Saved Jobs ✅ Applied Jobs ✉️ Email Alerts 👤 Account Trillium Health Partners Website LinkedIn All Job Openings 10,000+ employees Founded 2011 ⚕️ Healthcare Insurance 🔬 Science 💰 $810k Grant on 2021-11 Healthcare Insurance
Healthcare
Science Trillium Health Partners is a healthcare organization dedicated to providing high-quality medical services to the community. It operates multiple hospitals, including the Mississauga Hospital and Credit Valley Hospital, offering a range of patient care services, including urgent care and specialized clinics for children and seniors. Trillium Health Partners focuses on patient safety, education, and community engagement, while also being involved in research and innovation in the healthcare sector. Manager, Direct Marketing 🔥 5 minutes ago 🏢🏡 Mississauga – Hybrid 💵 $82.9k - $96.8k / year ⏰ Full Time 🟡 Mid-level 🟠 Senior 🎡 Marketing Apply Now Find Hiring Managers Customize resume for this job Report problem ☆ Save ☑️ Mark as applied ❌ Hide 📋 Description
Responsible for contributing to sizeable annual fundraising target across all programs in the portfolio and responsible for managing associated expense budget. Contributes to annual plans and budgets to support long term plans for the portfolio.
Programs include: Direct Mail (including a Gift Catalog and Newsletters)/Email, Monthly Giving (including Door-to-Door and Face-to-Face Fundraising), and donor stewardship.
Ensures programs are executed with a multi-channel approach and considers, mail, email, telemarketing, digital fundraising tactics, and Face-to-Face/Door-to-Door interactions in collaboration with marketing & communications team.
In collaboration with Director, supports the development of comprehensive, measurable testing plans. This includes testing roadmaps and the execution of A/B tests to optimize key metrics in the areas of DM/email, face-to-face/door-to-door, and recurring donor retention
Working in conjunction with the team, set budgets, and annual KPIs to measure data, trends, and performance across donor retention, conversion, acquisition, and active donor base. Regularly monitors program performance, and adjusts or re-evaluates program tactics to optimize programs as appropriate.
Develops and implements, in collaboration with broader team, an overall strategy to attract new unrestricted giving vehicles through online/offline and face-to-face/door-ro-door giving and other direct marketing channels to grow overall portfolio, including stewardship best practises.
Leads external vendor partners to execute programs on plan, and that adhere to brand guidelines, tone and voice and agreed upon goals, timelines & KPIs. Reports and manages issues that arise with vendor to resolution.
Responsible for project management; delivering projects on scope and on time or flagging issues if necessary.
Collaborate with foundation partners like Major Gift team to document business rules around mid-level donor management and the movement / upgrade between annual programs and major gift programs.
Works with Corporate Services department to ensure timely, accurate and proper gift processing, data pulls & list management.
Responsible for coaching and mentoring 4 direct reports.
Builds strong, collaborative relationships within the Foundation, with key departments within the hospital and with various vendors that will be managed by this role.
Champions an environment that ensures effective sharing of information and collaboration with other Foundation programs and teams.
Stays engaged and current with hospital updates, health care topics and news of relevance to Direct Marketing 🎯 Requirements
5+ years of Direct Mail and Email development and telemarketing program execution and measurement
University degree or diploma in business, marketing, communication or other related disciplines
A recognized fund raising certification or CFRE would be an asset
Experience in Door-to-Door fundraising
Experience developing trigger-based and lifecycle based automated communications
Strong understanding of and experience with direct marketing test and control methodology as well as key metrics for direct marketing campaign success
Understanding of and experience utilizing segmentation and predictive modelling approaches for direct marketing campaigns
High level of experience in, and comfort with, managing vendor and supplier relationships as an extension of the team
Strong interpersonal skills, effective at building relationships and able to work well with donors, colleagues and key Foundation and Hospital stakeholders at all levels.
Ability to work independently and efficiently in a busy environment managing multiple projects, shifting priorities, and tight deadlines.
Strong organizational and project management skills with a strong personal commitment to excellence
Highly professional and articulate with sensitivity, discretion and an appropriate demeanour.
Experience working in hospital environment, and / or health-related charity an asset
Experience in donor stewardship is an asset Apply Now 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score Similar Jobs Marketing Coordinator 🔥 8 hours ago Penny Appeal Canada 11 - 50 Website LinkedIn All Job Openings Marketing Coordinator coordinating end-to-end campaign efforts for non-profit Penny Appeal Canada. Involves project coordination, teamwork, and marketing initiative management in a hybrid setting. 🏢🏡 Mississauga – Hybrid 💵 $22 / hour ⏰ Full Time 🟡 Mid-level 🟠 Senior 🎡 Marketing Senior Manager, Marketing 🕒 April 17 Penny Appeal Canada 11 - 50 Website LinkedIn All Job Openings Senior Manager of Marketing at Penny Appeal Canada, leading marketing strategy and team performance. Driving revenue growth and enhancing donor engagement through effective campaigns. 🏢🏡 Mississauga – Hybrid 💵 $80k - $90k / year ⏰ Full Time 🟠 Senior 🎡 Marketing Marketing Coordinator 🕒 April 10 Revera Inc. 51 - 200 🏠 Real Estate ⚕️ Healthcare Insurance 🧘 Wellness Website LinkedIn All Job Openings Marketing Coordinator developing and implementing promotional campaigns and engaging content for senior living. Collaborating with teams to ensure brand consistency and campaign effectiveness. 🏢🏡 Mississauga – Hybrid 💵 $60k - $65k / year ⏰ Full Time 🟢 Junior 🟡 Mid-level 🎡 Marketing 🗣️🇫🇷 French Required View More Marketing Jobs 🌐 Worldwide Built by Lior Neu-ner. I'd love to hear your feedback — Get in touch via DM or support@remoterocketship.com Search Search Jobs by country Search jobs by city Search jobs by job title Search entry-level jobs Search junior-level jobs Search senior-level jobs Search jobs by tech stack Search jobs by contract type Search remote internships Search remote part-time jobs Remote jobs Anywhere in the World Companies Hiring Anywhere in the World Companies Hiring Sales People Anywhere in the World Companies Hiring Software Engineers Anywhere in the World Resources Advice Tips for finding remote jobs Interview questions and answers Resume examples Cover letter examples Post a job Affiliates Privacy policy Terms of service Job board SEO course AI Apply Copilot OpenClaw job finder Jobs by Country Remote jobs anywhere in the world (Worldwide remote jobs) Remote jobs United States Remote jobs Australia Remote jobs Brazil Remote jobs Canada Remote jobs France Remote jobs Ireland Remote jobs Germany Remote jobs Netherlands Remote jobs Spain Remote jobs UK Popular Jobs Remote data analyst jobs Remote customer support jobs Remote executive assistant jobs Remote marketing jobs Remote product designer jobs Remote product manager jobs Remote project manager jobs Remote recruiter jobs Remote sales jobs Remote software engineer jobs Jobs by Type Remote full-time jobs Remote part-time jobs Remote contract jobs Remote internship jobs Remote entry-level jobs Remote jobs with no experience required Remote junior jobs (1-3 years of experience) Digital nomad jobs Remote jobs with no degree required Freelance remote jobs Temporary remote jobs Remote jobs hiring now Stay at home mom jobs

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Hard Skills & Tools

Direct MailEmail developmentTelemarketing program executionAutomated communicationsDirect marketing test methodologySegmentationPredictive modelingDonor stewardshipProject managementBudget management

Soft Skills

Interpersonal skillsRelationship buildingIndependent workOrganizational skillsProject management skillsProfessionalismSensitivityDiscretionCollaborationCoaching

Certifications

Fundraising certificationCFRE