Product Marketing, Sales Enablement Manager

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Product marketing manager leading enterprise SaaS launches, messaging, and sales enablement. Helping subscription management technology clients optimize spending and usage.

Posted 8/5/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $135,000 - $145,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading product marketing initiatives, including end-to-end product launches and the development of messaging frameworks tailored to diverse personas. Proficient in utilizing conversation intelligence tools to derive insights that inform competitive positioning and sales enablement strategies.

Highest-signal resume keywords

Product Marketing ExperienceEnd-to-End Product LaunchesGong Insights UtilizationB2B SaaS ExpertiseStrong Writing and Storytelling

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product Launch ManagementMessaging Framework DevelopmentCompetitive PositioningSales EnablementBuyer Language Extraction

Soft Skills

Stakeholder AccountabilityCross-Functional CoordinationAdaptability in High-Growth Environments

Tools & Technologies

GongHubSpotSalesforceLetter.ai

Industry Keywords

Enterprise B2B SaaSFintechFinancial ServicesLong Sales CyclesComplex Buying Committees

About the role

Key responsibilities & impact

Lead end-to-end product launches from positioning and messaging through sales readiness and post-launch iteration
Own the launch calendar, coordinate cross-functional deliverables, and hold stakeholders accountable to timelines
Develop product-level messaging frameworks differentiated by persona and use case
Maintain a current competitive view using Gong data and market signals, providing updates to sales, product, and leadership
Build and maintain battlecards, competitive positioning materials, and objection-handling guides
Use Gong insights to extract buyer language and deal patterns
Serve as the primary marketing point of contact for sales on product, positioning, and competitive questions
Track and report launch readiness and enablement adoption, including asset usage, sales feedback, and time-to-productivity

Requirements

What you’ll need

5–6 years of product marketing experience in enterprise B2B SaaS
Fintech or financial services experience is a strong plus
Understanding of long sales cycles and complex buying committees
Proven ability to own product launches or enablement programs end-to-end with reasonable autonomy
Familiarity with HubSpot, Salesforce, and Gong or similar conversation intelligence tools
Experience with Letter.ai or similar AI-assisted content/messaging tools is a plus
Ability to review call recordings, extract buyer language and objection patterns, and translate them into positioning and enablement assets
Strong writing and storytelling ability, including translating technical product detail into clear buyer narratives and sales assets
Comfort working in a lean, high-growth environment where structure is still being built
Must be based on the U.S. East Coast; preference for candidates outside the New York City metropolitan area

Benefits

Comp & perks

Salary range of $135,000–$145,000 USD
Equal opportunities employer
Diverse and inclusive workplace
Safe and welcoming environment
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