Product Marketing Manager
Tremendous
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $125,000 - $155,000 per year
Job Level
Mid-LevelSenior
About the role
- Own and execute go-to-market work for 1–2 priority segments in partnership with the Director of Product Marketing
- Conduct ICP and market research to inform segmentation, positioning/messaging, and GTM plans (e.g., interviews, win/loss, deal reviews, desk research)
- Translate insights into segment-ready outputs (ICP definitions, messaging, proof points, talk tracks, FAQs)
- Build and maintain sales enablement materials (one-pagers, decks, talk tracks, objection handling, battlecards) and help drive adoption through trainings and updates
- Partner closely with Sales, RevOps, and CS to capture feedback and iterate on messaging and assets
- Support product launches end-to-end (internal readiness + external comms), partnering with Product, Sales, CS, and Marketing
- Create launch messaging, customer-facing narratives, and supporting assets that drive understanding and adoption
- Maintain competitive intelligence and help communicate key differentiators through internal enablement and external content (e.g., comparison pages)
- Partner with Growth and Content on campaigns (including targeted/ABM motions) by supplying segment insights, messaging, and content direction—then iterating based on performance and feedback
Requirements
- 3–5 years of product marketing experience (strong preference for B2B SaaS)
- Experience shaping messaging/positioning for specific customer segments, personas, or use cases
- Strong writing and communication skills—able to turn complex topics into clear, compelling copy
- Comfort with qualitative + quantitative research (interviews, surveys, pipeline/product data, competitive analysis)
- Strong project management skills and the ability to prioritize multiple workstreams in a fast-moving environment
- Proven ability to collaborate cross-functionally with Sales, Growth, and Content partners
- Nice to have: Experience supporting ABM or targeted segment campaigns (in partnership with Demand Gen/Growth)
- Nice to have: Experience in fintech, payments, or multi-stakeholder B2B buying environments
Benefits
- Competitive pay
- Equity
- Remote work
- Professional development
- Great culture
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
product marketingmarket researchsegmentationmessagingsales enablementcompetitive analysisABM campaignscustomer narrativesproject managementB2B SaaS
Soft skills
writing skillscommunication skillscollaborationprioritizationadaptabilityfeedback iterationtraininganalytical thinkingcreativityproblem-solving