Product Marketing Director

Trellix

Product Marketing Director at Skyhigh Security focusing on growth and category leadership in cybersecurity. Responsible for market insights, messaging, and product launches.

Posted 5/30/2026full-timeRemote • 🇬🇧 United KingdomLeadWebsite

Tech Stack

Tools & technologies

Cyber Security

About the role

Key responsibilities & impact

Market insights : synthesize and socialize actionable insights from customers, prospects, competitors and the broader market, to influence positioning, messaging, sales strategy, and product roadmap.
Drive go-to-market (GTM) positioning : including thought leadership, market analysis, competitive landscape, value proposition, differentiated messaging, high-value offers, pricing, and packaging.
Messaging : lead development of customer-centric messaging and competitive positioning that crisply conveys customer value, business outcomes, and our differentiation.
Compelling content: create/orchestrate audience-centric content across the entire buyer journey including videos, ebooks, assessment tools, brochures, blogs, white papers, presentations, demos etc., for customer facing and sales enablement needs.
Win rate improvement : enable sales productivity, efficiency, and win rates through a holistic program of onboarding and ongoing training courses, enablement tools, and certification programs for sales, customer success, and partners.
Thought leadership : Act as a spokesperson for the product, to support speaking engagements in events, webinars, analyst briefings, etc.
Analysts : Influence and create positioning for analyst relations around the product, to ensure coverage and a leading position in analyst reports.
Product launches : Oversee launch planning for new offerings – including deep understanding of product roadmap, features, differentiators, and customer value to communicate clear and concise use cases.
Champion of consistency : Drive consistency and clarity of our messaging and positioning across all internal and external stakeholders.
Leadership & collaboration : build and mentor a high performing team that works closely with sales, product management, demand generation, corporate marketing, customer success, and external partners.

Requirements

What you’ll need

12+ years of product marketing leadership experience within cybersecurity, SaaS or disruptive technology (i.e. AI/ML) industries
Strong proven background in content creation, product positioning, analyst relations, competitive analysis, branding and sales enablement preferably in the security industry.
An excellent track record of leading, developing and mentoring a global product marketing team.
Excellent writing, communications and presentation skills as well as exceptional attention to detail.
Ability to translate technical concepts into business value and communications suitable for internal and external stakeholders.
Ability to handle multiple projects and work effectively with multiple stakeholders across different function areas.
Collaborative and team-oriented, with an ability to build strong working relationships across levels, departments, and geographically dispersed office locations.
Available for travel to regional offices, site visits, industry conferences and events.

Benefits

Comp & perks

Retirement Plans
Medical, Dental and Vision Coverage
Paid Time Off
Paid Parental Leave
Support for Community Involvement

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketingcontent creationproduct positioninganalyst relationscompetitive analysisbrandingsales enablementcybersecuritySaaSAI/ML

Soft Skills

leadershipmentoringcommunicationpresentationattention to detailcollaborationrelationship buildingproject managementteam-orientedstakeholder engagement