TransPerfect

Subject Matter Expert, Marketing – German Speaker

TransPerfect

contract

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Location Type: Remote

Location: United States

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Job Level

SeniorLead

Tech Stack

Cloud

About the role

  • Provide marketing domain expertise for AI training, ensuring understanding of terminology, workflows, and logic
  • Curate, label, and validate marketing datasets (ad copy, KPIs, customer segments)
  • Design realistic marketing scenarios (e.g., campaigns, A/B testing, multichannel strategies)
  • Map end-to-end marketing workflows into structured, AI-friendly formats
  • Identify key decision points, metrics, and dependencies in marketing processes
  • Evaluate AI outputs for relevance, creativity, tone, and brand compliance
  • Deliver structured feedback and define evaluation criteria to improve model performance
  • Collaborate with product and ML teams to develop AI-driven marketing solutions and innovations

Requirements

  • Advance skills in German language.
  • Bachelor’s or Master’s degree in Marketing, Business, Communications, or related field.
  • 7–12 years of hands-on experience in marketing, with exposure to: Campaign strategy and execution (digital, social, performance, and/or brand marketing, Marketing automation tools (HubSpot, Salesforce Marketing Cloud, Marketo, etc.), Analytics and measurement workflows (Google Analytics, Looker, Power BI, etc.), Customer segmentation, journey mapping, and content strategy, Media planning, A/B testing, and ROI optimization.
  • Proven ability to translate real-world marketing problems into structured data or process documentation.
  • Excellent communication and documentation skills—able to articulate domain logic clearly to technical teams.
  • Experience collaborating cross-functionally with data science, product, or engineering teams.
Benefits
  • Flexible work arrangements
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign strategyA/B testingcustomer segmentationjourney mappingcontent strategymedia planningmarketing automationanalyticsdata documentationROI optimization
Soft Skills
communication skillscollaborationdocumentation skillsproblem-solvingfeedback delivery
Certifications
Bachelor’s degree in MarketingMaster’s degree in MarketingBachelor’s degree in BusinessMaster’s degree in BusinessBachelor’s degree in CommunicationsMaster’s degree in Communications