Director, Segment Marketing
Fidelity Investments
Integrated Marketing Manager
Transcarent
full-time
Posted on:
Location: 🇺🇸 United States
Visit company websiteSalary
💰 $95,000 - $110,000 per year
Job Level
Mid-LevelSenior
Tech Stack
Go
About the role
- Lead integrated campaigns across brand, commercial, and member marketing, from kickoff through launch.
- Partner closely with designers, writers, and channel leads understanding their needs and helping them do their best work.
- Manage project timelines, creative reviews, and production workflows to ensure smooth execution.
- Drive process improvements, refine workflows, and maximize the tools we use so work moves faster and smarter.
- Oversee campaign inception for high-priority launches and manage creative deliverables for ongoing requests.
- Keep a close eye on quality ensuring all assets are purposeful, polished, and on brand.
Requirements
- 6+ years of marketing experience, preferably in an agency or fast-paced in-house team.
- Strong understanding of the creative process from concept through design and production.
- Experience managing complex campaigns with multiple collaborators and deliverables.
- Familiarity with creative production tools and workflows; ability to optimize how teams use them.
- Proven ability to manage timelines, resources, and priorities in a fast-moving environment.
- Experience setting up, managing, and refining project management tools (e.g., Asana, Jira, Trello, Monday.com, or similar), building structure, workflows, and reporting that keep teams aligned and accountable.
- Experience in consumer marketing whether from healthcare, retail, CPG, tech, travel, or other industries where shaping consumer behavior and engagement is core.
- Background in both campaign management and creative production.
- Familiarity with performance marketing, brand campaigns, and member engagement programs.
