Transact Campus

Senior Director, Growth Marketing

Transact Campus

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Job Level

Senior

Tech Stack

SQL

About the role

  • Lead, mentor, and develop a high-performing team of Growth Marketers, SDRs, and Copywriters, fostering a culture of accountability, creativity, and results
  • Recruit, hire, and onboard top talent to scale the growth function and elevate marketing execution across the organization
  • Define and own the enterprise ABM strategy across Healthcare and Higher Education
  • Drive integrated, full-funnel campaigns; email, digital, paid, content, webinars, events, direct mail, SDR + CSM plays
  • Own pipeline targets for Growth Marketing
  • Partner closely with Sales leadership to align on goals, processes, SLAs, account plans, and territory strategies
  • Partner with Analytics Manager to oversee HubSpot and the broader martech ecosystem
  • Own performance analytics and reporting across funnel metrics, account engagement, pipeline contribution, influenced revenue, CPL, CAC efficiency, and ROI
  • Collaborate with Sales, Product Marketing, and Client Success to develop GTM motions, enablement plans, content strategies, and product launch initiatives.

Requirements

  • 15+ years of progressive B2B marketing experience in SaaS, healthcare, higher education, fintech, commerce, or related technology sectors
  • Proven leadership experience, including managing and scaling multi-disciplinary marketing teams
  • Demonstrated success designing and executing ABM programs that produce measurable pipeline, accelerate deal cycles, and deepen multi-stakeholder engagement
  • Advanced expertise in HubSpot (must have) and strong proficiency with martech, CRM, attribution, and analytics platforms
  • Track record of driving significant improvements in MQL → SQL conversion, pipeline quality, and revenue outcomes
  • Strong analytical mindset, with the ability to interpret complex data and translate insights into action
  • Exceptional storytelling ability, with experience crafting differentiated narratives for enterprise SaaS solutions
  • Superior communication skills and a reputation for building collaborative, trust-based partnerships with Sales and cross-functional stakeholders
  • Highly organized, decisive leader adept at managing multiple priorities, complex projects, and fast-moving teams
  • A growth mindset: curious, innovative, and motivated by continuous improvement and ambitious goals.
Benefits
  • Employer paid Life Insurance
  • AD&D
  • Short-Term Voluntary Long-Term Disability Insurance
  • Term Life Insurance
  • AD&D
  • Access to FSA Plans & Commuter Benefit Plans
  • 401(k) Savings Plan where the Company Match of $0.50 for each $1 you contribute on the first 8% of pay
  • Access to the Roper Employee Stock Purchase Plan
  • Paid Parental Leave Program

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
B2B marketingABM programspipeline contributionMQL to SQL conversionanalyticsdata interpretationstorytellingcontent strategiesproduct launch initiativescampaign execution
Soft skills
leadershipmentoringcollaborationcommunicationorganizational skillsdecisivenesscreativityaccountabilitygrowth mindsetinnovation