Technical Marketing Manager, AppSec, Research, AI Security

Trail of Bits

Technical Marketing Manager at Trail of Bits running marketing for AppSec, AI Security, and Engineering practices. Collaborating with engineering teams to translate security research into effective marketing campaigns.

Posted 6/26/2026full-timeRemote • New York • 🇺🇸 United StatesMid-LevelSenior💰 $130,000 - $160,000 per yearWebsite

About the role

Key responsibilities & impact

Track engineering output, tool releases, research papers, conference talks, milestones — and make sure each gets coverage.
Work through the existing backlog of shipped tools and research that never got written up publicly.
Create case studies, briefs, blog drafts, and marketing assets that work for both technical and business audiences.
Partner with Technical Editing on content pipelines, especially around report publications and blog production, and provide additional writing capacity when the team needs it.
Own the content calendar across practices. Coordinate publishing schedules so coverage is steady and nothing falls through the cracks.
Own social media across X, LinkedIn, and Bluesky. Maintain a consistent publishing cadence, engage with the community, and grow our audience.
Manage Trail of Bits’ presence at industry events and relevant conferences.
Plan and run multi-channel campaigns (social, email, webinars, conference activations) that drive pipeline.
Improve upon existing baselines, track performance, and create a reporting rhythm so the team knows what’s working and where we should continue investing.

Requirements

What you’ll need

Marketing experience in AppSec, AI/ML Security, or Research & Engineering.
Active public presence in security communities.
Technical writing for security audiences.
Demand generation at a security or developer tools company.
Social media in security communities.
Developer-adjacent technical fluency.
Marketing reporting for security pipeline.
HubSpot in a B2B security or devtools context.
AI tools for security content production.
(Nice to Have) Experience with analyst relations or industry awards programs.
(Nice to Have) Experience in PR and crisis communications.
(Nice to Have) Experience in a professional services or consultancy environment.
(Nice to Have) Experience with customer journey mapping, client segmentation, S-curve analysis, or practice-level market positioning.
(Nice to Have) Experience structuring web content and proof points for AI discoverability and agent-ready evaluation.
(Nice to Have) Experience with NPS programs or customer feedback loops that inform marketing strategy.

Benefits

Comp & perks

Competitive salary complemented by performance-based bonuses.
Fully company-paid insurance packages, including health, dental, vision, disability, and life.
A solid 401(k) plan with a 5% match of your base salary.
20 days of paid vacation with flexibility for more, adhering to jurisdictional regulations.
4 months of parental leave to cherish the arrival of new family members.
$10,000 in relocation assistance to support your transition to NYC.
$1,000 Working-from-Home stipend to create a comfortable and productive home office.
Annual $750 Learning & Development stipend for continuous personal and professional growth.
Company-sponsored all-team celebrations, including travel and accommodation, to foster community and recognize achievements.
Philanthropic contribution matching up to $2,000 annually.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

technical writingdemand generationcustomer journey mappingclient segmentationS-curve analysismarketing reportingAI tools for security content productionsocial media managementcontent productionmarketing asset creation

Soft Skills

organizational skillscommunication skillscommunity engagementcollaborationproject managementcontent strategyaudience growthevent managementreportingadaptability