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Senior Growth Manager – Loyalty, Subscription
Trafilea Tech E-commerce GroupSenior Growth Manager leading the Loyalty Department at Trafilea to grow subscription models and enhance customer retention. Collaborating on data-driven strategies while innovating loyalty programs for e-commerce success.
About the role
Key responsibilities & impact- Lead and innovate the Loyalty Department at Trafilea, driving substantial growth in our subscription models
- Develop strategies that enhance customer retention and maximize subscription revenue
- Collaborate effectively with cross-functional teams to create compelling, value-driven subscription offerings
- Champion a culture of data-driven experimentation within the Loyalty team
- Foster a dynamic team environment that thrives on innovation
- Define strategic roadmaps that integrate marketing, product, and customer experience
- Drive cross-functional collaboration with marketing, finance, product, and customer service
- Develop and refine subscription products, ensuring usability and customer value
- Leverage customer data and insights to innovate and validate new features
- Own KPIs and analytics, implementing robust metrics and reporting on subscription health
- Champion exceptional customer experiences and build a high-performance team
- Manage key initiatives, OKRs, budgets, and timelines while fostering innovation.
Requirements
What you’ll need- Proven expertise in loyalty and subscription management with 6+ years in Product roles (ideally in e-commerce)
- Customer retention strategist with experience designing and executing initiatives that reduce churn, increase engagement, and maximize customer lifetime value
- Data-driven decision maker, highly skilled in analytics and interpretation, translating customer insights into actionable strategies and measurable results
- Strong background in CRO, including A/B testing, user segmentation, and targeted campaigns to improve conversion and engagement metrics
- Agile leader with experience guiding cross-functional teams, managing complex projects, and ensuring responsiveness in dynamic environments
- Proficient in tools and technologies relevant to subscriptions and loyalty programs (CRM, marketing automation, customer data platforms)
- Inspirational leader and team builder, fostering collaboration, mentoring talent, and driving continuous improvement across teams.
Benefits
Comp & perks- 100% Remote
- USD competitive salary
- Paid time off
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
loyalty managementsubscription managementcustomer retention strategiesdata analysisA/B testinguser segmentationconversion rate optimization (CRO)analytics interpretationcustomer lifetime value maximizationproject management
Soft Skills
leadershipteam buildingcross-functional collaborationinnovationmentoringcommunicationstrategic thinkingproblem-solvingadaptabilitycustomer experience advocacy