Trafilea Tech E-commerce Group

Growth Marketer – Ad Networks, CRO Focus

Trafilea Tech E-commerce Group

full-time

Posted on:

Location Type: Remote

Location: Uruguay

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Tech Stack

Unity

About the role

  • Launch and scale high-performing campaigns across AppLovin, Unity, Taboola, and other non-social ad networks.
  • Own budgeting, bidding, and testing to optimize efficiency and profitability.
  • Run structured experiments across placements, creatives, and funnels — analyzing and iterating fast.
  • Expand and diversify traffic sources beyond traditional paid social.
  • Design and analyze A/B and multivariate tests across landing and checkout flows.
  • Optimize for profit per visitor, balancing CVR, AOV, and margins.
  • Apply CRO levers — urgency, social proof, pricing, personalization — to boost conversion.
  • Lead creative decisions with data and conversion psychology.
  • Identify winning hooks and formats while anticipating fatigue.
  • Collaborate with creative teams to deliver high-impact, scalable assets.
  • Analyze performance dashboards to pinpoint growth levers and bottlenecks.
  • Share insights and next steps across teams.
  • Balance short-term results with long-term, profitable growth.

Requirements

  • 2+ years of experience in performance marketing and growth experimentation.
  • Proven experience managing campaigns across ad networks, native platforms, or programmatic environments.
  • Deep understanding of CRO methodologies, statistical significance, and A/B testing frameworks.
  • Strong analytical and problem-solving skills; fluency in Excel/Sheets, Looker Studio, or equivalent.
  • Sharp grasp of consumer behavior, pricing psychology, and messaging that converts.
  • Excellent communication skills — able to translate data into insight and strategy.
  • Growth mindset — experimental, curious, data-obsessed, and resilient under uncertainty.
  • Background in engineering, data science, marketing, or economics is a plus.
Benefits
  • 100% Remote
  • USD competitive salary
  • paid time off
  • and more
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketinggrowth experimentationCRO methodologiesA/B testingstatistical significancedata analysisconversion optimizationbudgetingbiddingcampaign management
Soft Skills
analytical skillsproblem-solving skillscommunication skillsgrowth mindsetcuriosityresiliencedata translationcollaborationcreativityinsight sharing