Field Marketing Specialist
TRACTIAN
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Execute localized marketing strategies and tactics to drive brand awareness, lead generation, and sales pipeline growth.
- Plan and manage events, including trade shows, webinars, in-person activations, and strategic partnerships.
- Work cross-functionally with Sales, Product Marketing, and Demand Generation to ensure alignment and maximize impact of field marketing initiatives.
Requirements
- Proven experience in B2B field marketing, event management, or trade show execution, preferably in industrial or technical industries.
- Strong attention to detail and aesthetic sense to ensure events are visually appealing and align with brand standards.
- Quick-thinking and adaptable, with the ability to manage unexpected challenges and last-minute changes.
- Experience collaborating with sales teams to support account-based marketing initiatives.
- Willingness to travel for events and on-site activations.
Benefits
- Competitive Salary
- Premium Medical, Dental, and Vision Coverage
- Paid Time Off (PTO): 15 Days
- 401(k) Retirement Plan
- Language Learning Opportunities - Take advantage of optional, fully funded Portuguese or Spanish courses to enhance your skills and global reach.
- Gympass Membership - Access a wide range of gyms and training programs.
- Sports Incentive - Receive a monthly bonus when you regularly participate in physical activities.
- Long-Term Benefit - After four years of service, earn a fully funded trip anywhere in the world.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B field marketingevent managementtrade show executionlead generationbrand awarenesssales pipeline growthaccount-based marketing
Soft skills
attention to detailaesthetic sensequick-thinkingadaptabilitycollaboration