
Marketing Manager
TOPPAN Packaging Americas
full-time
Posted on:
Location Type: Office
Location: Charlotte • Illinois, North Carolina • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Develop and implement marketing plans aligned with company goals.
- Regularly align marketing initiatives with business development targets to understand strategic focus; prepare deliverables accordingly.
- Analyze and benchmark marketing trends and identify opportunities.
- Plan and execute multi-channel campaigns (email, social, sales tools, events).
- Track and report on campaign performance using analytics tools.
- Provide marketing materials and tools to support the sales and business development teams.
- Collaborate with business development to create lead generation strategies.
- Coordinate trade shows, webinars, speaking events, and industry events.
- Manage sponsorships and award submissions.
- Oversee company participation in industry associations and professional organizations.
- Ensure timely renewals and leverage memberships for networking and visibility.
- Research and seek new membership relationships to further support business strategy.
- Effectively manage the marketing department budget to achieve our initiatives.
Requirements
- Bachelor’s degree in marketing, Business, or related field.
- 5+ years of experience in marketing management or similar role.
- Strong knowledge of digital marketing and analytics.
- Experience with CRM and marketing automation tools.
- Ability to manage budgets and vendor relationships.
- Excellent communication and project management skills.
- Strong organizational and multitasking abilities.
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Professional development
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
digital marketinganalyticslead generation strategiesmulti-channel campaignsbudget managementvendor managementmarketing planscampaign performance trackingbenchmarking marketing trends
Soft skills
communicationproject managementorganizational skillsmultitaskingcollaboration