toogeza

Content & Personal Brand Manager

toogeza

full-time

Posted on:

Location Type: Remote

Location: Cyprus

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About the role

  • Managing and growing social media (Instagram)
  • Supporting personal brand development through execution
  • Assisting in the launch and coordination of digital products
  • Own and drive social media growth (primarily Instagram)
  • Plan content, generate ideas (Reels, posts, stories), and manage content calendar
  • Monitor trends, analyze performance, and suggest improvements
  • Support launching and scaling digital products (online programs, educational initiatives)
  • Assist in structuring program content and user journey
  • Support client acquisition and help organize online program processes
  • Track results, feedback, and help systematize insights
  • Coordinate work with developers and other external specialists
  • Research and initiate collaborations, partnerships, and ambassador opportunities
  • Communicate with brands and partners
  • Support preparation of presentations and materials
  • Identify relevant events, competitions, and visibility opportunities
  • Conduct research on market, competitors, and relevant solutions
  • Support coordination of external specialists (coaches, nutritionists, etc.)
  • Help organize and structure new initiatives and projects
  • Ensure tasks are tracked, prioritized, and delivered on time

Requirements

  • 2–4+ years of experience in Brand/Content, Social Media, or Marketing roles
  • Hands-on experience with Instagram: content planning, formats (Reels, posts, stories), and content workflows
  • Understanding of how to grow and engage an audience through content (trends, formats, consistency)
  • Basic understanding of digital marketing and performance metrics (reach, engagement, growth)
  • Experience working with digital products, online programs, or content-based projects
  • Experience coordinating external specialists (designers, developers, etc.)
  • Strong organizational skills: ability to structure tasks, timelines, and processes
  • Ability to manage multiple priorities and keep things on track
  • Strong research skills: ability to analyze competitors, trends, and identify ideas for growth
  • Proactive and hands-on approach, with ownership of tasks and initiatives
  • Confident use of Google Docs/Sheets; Canva or similar tools is a plus
Benefits
  • Opportunity to work directly with a fast-growing personal brand
  • Real impact on business, content, and product development
  • Freedom to take ownership, make decisions, and bring your ideas to life
  • A dynamic environment with diverse tasks and constant growth
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media managementcontent planningdigital marketingperformance metricsaudience engagementcontent workflowsdigital productsonline programsresearch and analysisproject coordination
Soft Skills
organizational skillsproactive approachability to manage prioritiesstrong research skillscommunication skillscollaborationtime managementcreativityproblem-solvinginitiative