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Toast

Community Manager

Toast

Community Manager growing Toast Local’s consumer social presence for Toast, a restaurant technology company. Building diner engagement through social content, moderation, creators, and community insights.

Posted 8/19/2026full-timeAustin • Massachusetts, Texas • 🇺🇸 United StatesMid-LevelSenior💰 $75,000 - $152,000 per yearWebsite

Core Competencies

Role fit
Core Competencies

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Demonstrates expertise in community management and organic social media strategy, with a focus on building and engaging consumer communities across platforms like Instagram and TikTok. Skilled in content creation, data analysis, and collaboration with cross-functional teams to enhance brand presence and consumer engagement.

Highest-signal resume keywords
Community ManagementOrganic Social Media StrategyContent CreationData AnalysisCollaboration Skills

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills
Community ManagementOrganic Social MediaContent CreationData AnalysisEngagement MonitoringPlatform-Specific PlaybooksUser-Generated ContentPerformance SignalsFollower Growth ReportingCultural Trend Identification
Soft Skills
Human Writing VoiceSound JudgmentCollaborationAdaptabilityPassion for Consumer Experience
Industry Keywords
B2C BrandHospitality CultureCommunity GuidelinesConsumer EngagementLocal RestaurantsSocial-First ContentEmerging PlatformsBrand VoiceConsumer InsightsEngagement Quality

About the role

Key responsibilities & impact
  • Build, grow, moderate, and maintain Toast's organic social and community presence for its consumer brand
  • Establish and grow consumer presence across Instagram, TikTok, and emerging channels
  • Plan, create, and publish social-first content celebrating local restaurants and driving Toast Local awareness, engagement, and repeat usage
  • Develop platform-specific playbooks and grow followers into an engaged community
  • Engage with comments, DMs, mentions, and conversations
  • Enforce community guidelines, manage threads, and escalate issues to maintain a safe, positive community
  • Monitor sentiment and surface community feedback, risks, and issues
  • Define and protect a consumer brand voice distinct from Toast's B2B brand
  • Partner with Brand, B2B Social, Comms, Product Marketing, and influencer teams
  • Identify relevant cultural moments, behaviors, and trends
  • Source and amplify user-generated content and build creator relationships
  • Turn guest and operator stories into authentic, shareable content
  • Share consumer interest data and trends to establish Toast Local as a thought leader
  • Test, iterate, and scale content formats and community tactics
  • Define, monitor, and report on follower growth, engagement quality, sentiment, share of voice, and referral traffic
  • Share insights with Consumer Growth, Brand, and Product partners to inform strategy and product decisions
  • Refine voice, formats, and channel mix using performance signals

Requirements

What you’ll need
  • 3+ years of experience in community management, organic social, or social content roles—ideally for a consumer-facing (B2C) brand or app
  • Human, non-corporate writing voice that earns engagement
  • Ability to move naturally across Instagram, TikTok, and emerging platforms
  • Hands-on experience building and growing an organic social presence from the ground up
  • Strong instincts for internet and hospitality culture
  • Experience moderating online communities and managing engagement at scale
  • Sound judgment regarding tone, escalation, and community safety
  • Comfortable operating in ambiguity and helping shape an evolving function
  • Strong collaboration skills across brand, marketing, and product partners
  • Data-informed prioritization and ability to translate community and performance signals into decisions
  • Passion for consumer experience and helping local restaurants connect with guests

Benefits

Comp & perks
  • Competitive compensation and benefits programs
  • Cash compensation (overtime, bonus/commissions if eligible)
  • Equity
  • Benefits supporting a healthy lifestyle
  • Flexibility to meet changing needs
  • Hybrid work model
  • In-person collaboration
  • Reasonable accommodations for persons with disabilities