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About the role
Key responsibilities & impact- Own the distribution and demand creation strategy for the customer education ecosystem, engineering how customers discover and engage with our learning across all modalities.
- Scale program access and operational readiness, analyzing customer consumption trends to ensure educational resources across all formats are optimized for reach and discoverability.
- Optimize the customer engagement funnel, continuously refining the user journey from initial resource discovery to active consumption.
- Architect and manage the underlying technology and systems stack supporting multi-modality learning, ensuring seamless data integrations and operational continuity across in-product platforms (e.g., Pendo), Learning Management Systems (LMS), scheduling tools, and automated notification engines.
- Lead measurement, attribution, and insights for the enablement program team, building frameworks to track which channels, formats, and customer cohorts drive the highest results.
- Launch behavior-based engagement campaigns to intercept friction points and capture customers who have not yet engaged with critical educational resources.
Requirements
What you’ll need- 5+ years of experience in Enablement Operations, Growth Marketing, Product Operations, or Program Management within a fast-paced, high-output SaaS environment.
- Deep technical expertise with digital engagement and marketing automation tools, specifically including Digital Adoption Platforms (e.g., Pendo), marketing automation platforms, and advanced scheduling/LMS tech stacks.
- Strong data and analytical skills, with a proven history of using customer intent signals, web/product analytics, and attribution modeling to measure program ROI and optimize conversion funnels.
- Demonstrated experience building scalable operational infrastructure or 'growth engines' that significantly expand an audience's reach and resource consumption.
- Strong change management and operational governance skills, with a proven ability to manage complex testing/experimentation cycles, meticulously track system and program modifications, and proactively communicate updates to cross-functional stakeholders.
- Excellent cross-functional collaboration and communication skills, with the ability to bridge the gap between technical operations, product teams, and customer-facing organizations.
Benefits
Comp & perks- Competitive compensation
- Health insurance
- Flexible work arrangements
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data analysisattribution modelingprogram managementdigital engagementmarketing automationcustomer intent signalsweb analyticsconversion funnel optimizationoperational infrastructurechange management
Soft Skills
cross-functional collaborationcommunicationanalytical skillsleadershiporganizational skills