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Toast

Senior Associate, Customer Lifecycle Marketing

Toast

. Partner with stakeholders to turn business goals into tactical campaign requirements that drive expansion and growth .

Posted 5/11/2026full-timeRemote • California • 🇺🇸 United StatesSenior💰 $95,000 - $152,000 per yearWebsite

About the role

Key responsibilities & impact
  • Partner with stakeholders to turn business goals into tactical campaign requirements that drive expansion and growth
  • Own end-to-end setup and deployment of campaigns across email, in-app, SMS, and push notifications
  • Build and maintain complex automated customer journeys, ensuring consistent and timely messaging across the lifecycle
  • Partner with Marketing Ops to leverage product usage and behavioral data for precise, highly relevant messaging
  • Lead the A/B testing roadmap to improve engagement, click-through, and conversion rates for all upsell motions
  • Track campaign health and revenue impact, delivering actionable insights to the broader growth team
  • Comfortable leveraging AI tools to streamline campaign workflows, draft copy variations, and accelerate project delivery.

Requirements

What you’ll need
  • 3+ years in lifecycle, growth, or marketing operations, ideally within B2B SaaS
  • Proficiency in marketing tools like Braze, Pendo, and Marketo
  • Ability to connect marketing data to business outcomes and expansion goals
  • Skilled at analyzing performance data to drive tactical campaign optimizations
  • Exceptional organization with a track record of managing multiple high-priority projects under tight deadlines
  • Strong storytelling skills with the ability to convey campaign impact to stakeholders
  • A collaborative self-starter with a strong bias for action.

Benefits

Comp & perks
  • Competitive compensation
  • Cash compensation (overtime, bonus/commissions if eligible)
  • Equity and benefits

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign setupcampaign deploymentautomated customer journeysA/B testingdata analysistactical campaign optimization
Soft Skills
organizationstorytellingcollaborationself-starterbias for action