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Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in executing and optimizing commerce media marketing campaigns across platforms like Amazon and Walmart, leveraging data analysis to drive client success and enhance brand visibility.
Highest-signal resume keywords
Commerce Media Campaign ManagementData Analysis and Performance TrackingClient Relationship ManagementCommerce Media Platform CertificationBudget Management
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign Performance MetricsConversion Rate OptimizationROI AnalysisCross-Channel Data InterpretationTrend Analysis
Soft Skills
Effective CommunicationTime ManagementClient Engagement
Tools & Technologies
SkaiCommerce Media Platforms
Certifications & Qualifications
Annual Commerce Media Platform Certifications
Industry Keywords
Commerce MediaDigital MarketingBrand AwarenessSales VolumeThought Leadership
About the role
Key responsibilities & impact- Build, drive, and optimize Search and DSP marketing campaigns across commerce media channels such as Amazon, Walmart, Target, Kroger, ABSCO, and Costco
- Meet and exceed client goals using campaign performance metrics such as conversion rates and ROI
- Foster client relationships through weekly phone, email, and in-person interactions as needed
- Integrate Tinuiti’s product and technology suite into campaign activations
- Educate clients on commerce media platform updates and benefits
- Maintain annual certifications for relevant commerce media platforms
- Analyze campaign data to extract actionable insights and support optimization
- Interpret trends and cross-channel data to communicate strategy behind client KPIs
- Diagnose improvement opportunities and implement changes to achieve growth, retention, and profitability targets
- Identify marketing opportunities and repurpose strategies to improve brand awareness and sales volume
- Contribute thought leadership within the assigned vertical/channel and broader commerce media landscape
- Prioritize and manage time across clients, partner relationships, and internal initiatives
- Experiment with new strategies and tools and implement innovative solutions
Requirements
What you’ll need- 2–3 years of experience in commerce media roles
- Proven track record executing successful campaigns with monthly budgets of $70k+
- Familiarity with commerce media platforms such as Walmart, Target, Kroger, ABSCO, and Costco
- Familiarity with Skai highly preferred
- Maintain annual certifications for relevant commerce media platforms
- Ability to analyze campaign data and use analytics tools to track performance
- Ability to interpret trends and cross-channel data/insights
- Ability to manage client, partner, and internal initiatives effectively
Benefits
Comp & perks- Incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity
- Discretionary annual performance bonus
- Unlimited paid time off
- Fully remote environment
- 20 paid holidays
- Medical, Dental, Vision, Life & Disability insurance
- Flex Spending Accounts
- Retirement plan with match up to 4% of contributions at 100%
- Fringe
- Forma
- Unlimited Telemedicine and Teletherapy at no cost
- Thankful giving
- Equity
- Birthing parents receive 16 weeks of leave with 100% pay
- Partners receive 12 weeks of parental leave
- On-demand learning
- Mentorship program
- Leadership and management development programs and resources
