Tinuiti

Director, Insights

Tinuiti

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $130,000 - $150,000 per year

Job Level

About the role

  • Lead the development of holistic, enterprise-level measurement frameworks that move beyond channel-specific metrics.
  • Build and maintain deep-seated relationships with senior client stakeholders.
  • Serve as the strategic connection between Planning, Investment, and Strategy teams.
  • Distill highly complex statistical concepts into compelling narratives for non-technical audiences.
  • Mentor junior analysts, elevating their ability to tell stories with data.

Requirements

  • 10+ years of experience in marketing analytics, business intelligence, or management consulting, with at least 4 years in a high-level client-facing leadership role.
  • Proven track record of designing measurement frameworks for global brands.
  • Deep familiarity with the application and interpretation of Marketing Mix Modeling (MMM) and Incrementality testing.
  • Prior experience in the CPG/Retail sector is highly preferred.
  • Exceptional presentation skills; ability to command a room and influence senior decision-makers.
Benefits
  • Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged.
  • 20 paid holidays, including multiple long weekends.
  • Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts.
  • Retirement: Match up to 4% of your contributions at 100%.
  • Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity.
  • Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks).
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing analyticsbusiness intelligencemeasurement frameworksMarketing Mix ModelingIncrementality testing
Soft Skills
relationship buildingstrategic connectionstorytelling with datapresentation skillsinfluencing decision-makersmentoring