Senior Director – Creative Strategy
Tinuiti
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteSalary
💰 $150,000 - $170,000 per year
Job Level
Senior
About the role
- Elevate creative output across the organization by establishing clear frameworks, standards, and best practices.
- Champion innovation across the creative discipline, including the integration of AI, DCO, ML, and emerging storytelling technologies.
- Own the development of insight-driven creative strategies that unlock brand and business growth.
- Translate cultural, consumer, and behavioral insights into actionable creative territories and big ideas.
- Lead creative ideation sessions and guide creative directors and design teams toward compelling, strategically grounded concepts.
- Mentor, coach, and develop multi-level creative strategists and hybrid strategy talent.
- Serve as a key strategic and creative voice within Tinuiti, contributing to agency-wide thought leadership.
- Identify industry, cultural, and creative trends, distilling their implications for clients and internal teams.
- Collaborate with analytics and data science teams to uncover insights that inform messaging, creative direction, and performance optimization.
- Lead creative strategy development for new business pitches, helping craft compelling narratives and pitch content.
Requirements
- 12+ years of experience in creative strategy, brand strategy, or related creative leadership roles.
- Deep expertise in insight development, cultural analysis, and creative problem-solving.
- Strong track record developing breakthrough creative strategies tied to measurable outcomes.
- Exceptional presentation, storytelling, and communication skills with experience presenting to executive-level audiences.
- Proven success managing and growing multi-level creative teams.
- Experience working across a range of creative formats and channels, including digital, social, video, experiential, and emerging platforms.
- A strong portfolio or strategic body of work demonstrating innovation and impact.
- Ability to travel for key client meetings, new business, and internal leadership sessions as needed.
Benefits
- Unlimited PTO: At Tinuiti, we believe you deserve time to rest, recharge, and enjoy life unplugged. When you prioritize time for yourself, you're able to bring your best self to work. That’s why we offer unlimited paid time off, a fully remote environment, and flexibility to take the time you need, when you need it.
- 20 paid holidays, including multiple long weekends, to ensure you have dedicated time to step away and disconnect.
- Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
- Match up to 4% of your contributions at 100% with immediate vesting
- Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving
- Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
- On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
creative strategybrand strategyinsight developmentcultural analysiscreative problem-solvingpresentation skillsstorytellingcommunication skillscreative formatsperformance optimization
Soft skills
leadershipmentoringcoachingcollaborationinnovationstrategic thinkingteam managementclient engagementadaptabilitycritical thinking