
Senior Lifecycle Campaign Manager
TigerData (creators of TimescaleDB)
full-time
Posted on:
Location Type: Remote
Location: United States
Visit company websiteExplore more
Job Level
About the role
- Own the strategy and execution of lifecycle campaigns across email, in-product messaging, and other channels
- Build and optimize campaigns for key lifecycle stages: onboarding, activation, engagement, retention, and expansion
- Partner with Product Marketing and Customer Success to translate product value into compelling, timely messaging
- Develop and own our webinar strategy, executing a consistent and scalable webinar series
- Develop and maintain automated nurture programs and triggered campaigns
- Analyze campaign performance and customer behavior to continuously improve results
- Experiment with messaging, timing, and channels to drive measurable improvements in conversion and engagement
Requirements
- 6+ years of experience in lifecycle, email, or growth marketing (B2B SaaS preferred)
- Strong understanding of customer journeys and lifecycle marketing best practices
- Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo)
- Data-driven mindset with experience analyzing performance and running experiments
- Strong copywriting and messaging skills
- Ability to manage multiple campaigns and priorities in a fast-paced environment
- Comfortable collaborating cross-functionally with marketing, product, sales, and customer success teams
Benefits
- Flexible PTO and comprehensive family leave
- Fridays off in August 😎
- Fully remote opportunities globally
- Stock options for long-term growth
- Monthly WiFi stipend
- Professional development and educational resources 📚
- Premium insurance options for you and your family (US-based employees)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
lifecycle marketingemail marketinggrowth marketingcampaign optimizationcustomer journey analysiscopywritingdata analysismarketing automation
Soft Skills
collaborationtime managementcommunicationstrategic thinking