Manager

• Partner with Social Media Marketing Manager to scale organic social media globally.
• Strategize / Drive platform/channel mix by region (LinkedIn, Twitter/X, YouTube, Reddit, etc.).
• Help localize messaging frameworks and identify regionally relevant content angles.
• Track and optimize organic social performance by region; identify opportunities for growth.
• Coordinate campaign asset production across teams (paid, social, content, field) to ensure readiness for launch.
• Manage localization and regional customization of messaging, CTAs, and creative for ads and digital campaigns, especially in non-English speaking countries.
• Collaborate with regional marketing to align campaign execution with local sales priorities.
• Own the development and execution of global email nurture programs across the funnel (MQL to SQL).
• Collaborate with Content, Growth, and Product Marketing to integrate messaging into nurture tracks.
• Optimize nurture flows through testing, segmentation, and performance analysis.
• Lead planning and execution of global webinars in partnership with content, product, and field teams.
• Coordinate webinar promotion plans with Social and Paid owners.
• Manage webinar reporting and post-event nurture coordination.
• Partner with Social Media Manager and Performance Marketing Manager to improve campaign launch workflows.
• Recommend improvements to content, format, and execution based on performance trends.
• Partner with marketing ops to ensure data integrity and reporting accuracy.
• Develop repeatable templates, QA checklists, UTM standards, and asset libraries to support scalable campaign execution.

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Publisher Development Manager

Program Development Manager