Marketing Data Analyst
Tibber
full-time
Posted on:
Location Type: Hybrid
Location: Stockholm • Sweden
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About the role
- Partner with Marketing, Data Science and Finance teams to design and implement robust campaign and performance measurement frameworks
- Conduct structured experiments to optimise marketing spend, improve ROI, and direct strategic planning
- Work closely with MarTech / CRM to establish and measure propensity scoring, churn prediction and lifecycle initiatives
- Become the go-to-person for Marketing stakeholders when it comes to data related questions and measurement strategy
- Work with Data Scientists and Data Engineers to develop actionable dashboards in ThoughtSpot & Databricks
- Support target-setting processes
- Advocate for, and educate the marketing team on best Business Intelligence practices
Requirements
- 4+ years of experience within the Marketing Analytics, or BI field
- Proven experience in marketing budget allocation, target optimisation and attribution modeling
- Strong analytical skills - you’re comfortable exploring large datasets, building clear narratives with data, and applying statistical reasoning to business problems
- Proven proficiency in SQL for data analysis, (Python or statistical tools e.g., Pandas, is a plus)
- Strong experience in building clean and meaningful dashboards in data visualization tools like ThoughtSpot
- Experience working in fast-paced, high-growth environments.
Benefits
- Health insurance
- Flexible working hours
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
SQLPythonPandasdata analysisattribution modelingdashboard developmentstatistical reasoningdata visualizationcampaign measurementperformance measurement
Soft Skills
analytical skillscommunicationcollaborationstrategic planningadvocacyeducationproblem-solvingnarrative buildingtarget settingstakeholder management