TheSoul Group

Account Manager

• Build relationships with 3rd-party IP owners, creators, and brands to bring into TheSoul's content ecosystem.
• Manage relationships with key platform partners to grow monetisation.
• Build diverse revenue streams from current and new partners.
• Support development of business cases and proposals.

Content Distribution & Partnerships Manager

Project Manager

• Own the day-to-day execution of project plans, ensuring tasks are clear, actionable, and progressing on schedule.
• Coordinate deliverables across creative, strategy, and client teams while managing interdependencies.
• Anticipate bottlenecks and actively propose solutions to keep projects moving forward.
• Support production logistics, content delivery, and client-ready reporting.
• Track milestones, deadlines, and approvals with a structured, no-detail-missed approach.
• Drive efficiency in workflows, ensuring processes are followed and optimized.
• Collaborate with Finance/Legal/HR/Operations on contracts, invoices, and vendor payments, processes, etc.
• Help source, brief, and onboard freelance talent or external vendors with attention to timelines and quality.
• Keep shared workspaces (Notion, Asana, Slack, Google Drive, etc.) updated and intuitive.
• Schedule and lead internal syncs, ensuring agendas and next steps are always clear.
• Keep stakeholders informed with timely updates and structured communication.
• Coordinate reporting processes end-to-end — compiling data, ensuring inputs are gathered, managing approvals, and delivering final reports.
• Proactively identify project risks, resourcing challenges, or operational gaps.
• Escalate issues with context and provide well-thought-out solutions.
• Troubleshoot workflow bottlenecks and ensure smooth transitions across project phases.
• Document key learnings, workflows, and project insights for future use.
• Contribute to the development of improved templates, guides, and operational best practices.

Creative Project Coordinator

Translator

• Translate written content from English to Chinese and from Chinese to English, ensuring natural flow and cultural accuracy.
• Work primarily with simple, non-technical content (e.g., children’s stories, creative short texts, or educational materials).
• Edit and proofread texts pre-translated by AI tools, ensuring clarity, accuracy, and consistency with TheSoul’s tone of voice.
• Maintain a consistent style, terminology, and linguistic quality across all translated materials.
• Collaborate with internal teams to clarify context and align on content meaning when necessary.
• Deliver tasks within agreed deadlines and meet quality expectations.

Chinese Translator

Social Media Manager

• Manage and grow clients’ social media accounts across multiple platforms.
• Research and follow industry trends, news, and viral formats to keep content relevant.
• Create, schedule, and publish engaging posts - including copy, visuals, and short videos (in collaboration with the design team).
• Propose fresh ideas and campaign concepts to boost engagement and brand awareness.
• Monitor performance metrics, prepare concise reports, and optimize content accordingly.
• Engage with online communities, respond to comments and messages, and maintain the brand’s tone of voice.
• Collaborate with clients and internal teams to align on strategy and content calendar.
• Ensure brand consistency across all social media touchpoints.

Social Media Manager – Crypto

• Publish pre-created short-form and long-form videos across TikTok, Facebook, and X (Twitter) according to the monthly media plan (Content for all platforms will be pre-created in advance).
• Optimize every publication according to platform-specific best practices: selecting the right posting time, hashtags, keywords, and titles to maximize reach and visibility.
• Ensure that posting is strategic, not mechanical - every action must be taken with the goal of triggering platform algorithms, increasing impressions, and boosting organic reach.
• Adjust publication strategies based on trends, platform updates, and performance analytics.
• Maintain consistency across all platforms while adapting content presentation to each platform’s unique audience and algorithm specifics.

Social Media Manager, Facebook, X, TikTok

Crypto

• Record short-form and long-form videos based on pre-prepared scripts.
• Deliver video recordings within a short turnaround time (1–2 days).
• Provide raw video files in the required format.
• No editing or post-production is required.

Creator, Crypto

3D Artist

• Team up with the creative crew to whip up awesome motion graphics videos.
• Think big and come up with fresh ideas to crush project goals and impress clients.
• Craft killer motion graphics, animations, and visual effects using Adobe After Effects.
• Design and animate 2D graphics, including title sequences and cool social media content.
• Design slick illustrations, typography, and graphic elements for your motion graphics projects.
• Keep everything on-brand and visually consistent.
• Edit raw footage, adding audio, voiceovers, and other elements to create a polished final product.
• Take feedback like a pro and make necessary tweaks to ensure top-notch quality.
• Sync up with other motion designers and producers to tell a cohesive and effective visual story.
• Handle multiple impressive projects at once, ensuring everything hits the deadline.
• Keep your project files organized and document your process for future reference.
• Keep up with the latest industry trends, memes, and all things viral.
• Always seek feedback and keep improving your skills through self-learning, workshops, and training programs.

Motion Designer

• Support the development and execution of integrated social media strategies in collaboration with brand and creative leads;
• Conduct platform audits, trend analysis, and competitor benchmarking to identify growth opportunities;
• Build systems for interpreting performance data and presenting insights to internal and external stakeholders;
• Stay ahead of platform algorithm shifts, new features, and best practices across YouTube, TikTok, Instagram, Facebook, and emerging platforms;
• Guide the development of editorial calendars, captions, and platform-optimized creative briefs;
• Recommend posting cadences, test-and-learn experiments, and performance optimizations;
• Present data-driven recommendations and insights clearly and convincingly to stakeholders;
• Research and recommend shoppable content formats, platform-specific commerce features, and tagging best practices to support e-commerce goals;
• Propose content strategies and publishing calendars aligned with key conversion moments (e.g. gifting, seasonal, behind-the-scenes activations);
• Mentor a team of SMM strategists, copywriters, and analysts; oversee task prioritization and execution quality;
• Ensure efficient workflows and collaboration using project management and reporting tools (e.g. Asana, native platform tools);
• Collaborate closely with Creative Producers and Brand Marketing to align content with distribution and engagement goals;
• Partner with Business Partnerships to identify upsell opportunities based on content or platform trends.

Senior Social Media Marketing Lead

Producer

• Manage end-to-end production across static, video, and written content.
• Develop creative briefs and guide designers, copywriters, and video editors, ensuring all deliverables meet creative and brand standards.
• Oversee quality control for visuals, videos, and copy prior to delivery.
• Manage production timelines, priorities, and resource allocation effectively.
• Maintain a high volume of creative output while ensuring consistent quality.
• Communicate directly with clients to understand goals, gather feedback, and provide updates.
• Supervise and support creative teams throughout all stages of production.
• Hire, onboard, and mentor new members of the production and creative teams.
• Collaborate with internal and external stakeholders to ensure project success.
• Track budgets, estimate costs, and ensure financial efficiency across projects.
• Identify and implement process improvements to optimize creative operations.

Creative Producer, Crypto

• Manage and optimize Meta Shops, TikTok Shop, and YouTube Shopping.
• Maintain catalogs, product feeds, product tagging, and integrations.
• Ensure accurate product tagging in Static posts, Stories, Reels, TikToks, and Shorts.
• Improve storefront presentation, product listings, and sales conversion pathways.
• Plan, produce, and publish static content across Meta, TikTok, and YouTube.
• Publish short-form videos across Meta, TikTok, and YouTube.
• Own the content calendar and ensure consistent brand identity.
• Write captions, apply product tags, integrate UGC, and work with trends.
• Manage community interactions and basic moderation.
• Source and evaluate creators for UGC, paid collaborations, and partnership content.
• Handle outreach, negotiation, briefing, content deliverables, and deadlines.
• Track influencer performance and sales attribution.
• Launch, manage, and optimize paid ads on Meta, TikTok, and YouTube.
• Work toward performance KPIs: ROAS, CPA, CTR, conversions, sales.
• Provide insights for creative improvements based on data.
• Deliver weekly and monthly performance reports across all platforms and initiatives.
• Analyze growth, engagement, reach, conversions, CTR, sales, and ROAS.
• Prepare insights and strategic recommendations for the brand.