Public Relations Co-op

The TJX Companies, Inc.

Public Relations and Purpose Co-op supporting TJ Maxx, an off-price retailer, with earned media, trend reporting, and cause marketing campaigns. Partnering with PR teams and agencies on brand storytelling and social-purpose initiatives.

Posted 9/10/2026full-timeFramingham • Massachusetts • 🇺🇸 United StatesEntry LevelWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates a strong understanding of public relations and earned media, with a keen eye for fashion and home trends. Proficient in Microsoft Office Suite and capable of developing strategic insights and reports to support marketing initiatives.

Highest-signal resume keywords

Public RelationsEarned MediaMicrosoft WordMicrosoft PowerPointMicrosoft Excel

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Public RelationsEarned MediaTrend AnalysisReport DevelopmentFashion TrendsMarketing StrategyRetail Industry Knowledge

Soft Skills

Attention to DetailOrganizationTime ManagementEffective CommunicationCollaboration

Industry Keywords

FashionHome TrendsDigital MarketingCause CampaignsCompetitor Insights

About the role

Key responsibilities & impact

Work directly with the PR team and external agency partners on day-to-day earned media activities and purpose-driven programs
Support TJ Maxx Brand PR tactics, MarMaxx Product Storytelling PR initiatives, and TJ Maxx Cause Campaigns
Work with external agency partners weekly
Fulfill merchandise requests for editors
Curate and shop for “Surprise and Delight” mailers for editors
Monitor PR trends and competitors weekly
Prepare quarterly trend reports for agency partners
Develop specialized reports on competitor insights, fashion weeks, and related topics
Assist with TJ Maxx point-of-sale campaigns and custom programming for Joslin Diabetes, Save The Children, and Dress for Success
Fulfill incentives for top-raising stores and meet with cause partners throughout the year
Fulfill gift card requests
Review materials for store grand openings and relocations
Support other internal business requests as needed

Requirements

What you’ll need

Basic understanding of public relations/earned media and social media
Eye for current fashion and home trends
Passion for marketing, especially online or digital
Strong attention to detail, organization, and superior time management skills
Effective verbal and written communication
Ability to think strategically and understand retail industry and business trends
Ability to work collaboratively in a team environment and individually
Drive, resourcefulness, and willingness to learn
Proficiency in Microsoft Word, PowerPoint, and Excel

Benefits

Comp & perks

Competitive salary and benefits package
Open door policy and supportive work environment
Professional development opportunities
Opportunity to network and build relationships across the organization
Hands-on experience in a small, collaborative team environment
Development of communication, business and agency relationships, time management, project management, analytical, and personal skills
Reasonable accommodations for qualified individuals with disabilities