Design Lead
The Tie
full-time
Posted on:
Location Type: Remote
Location: Remote • New York • 🇺🇸 United States
Visit company websiteJob Level
Senior
Tech Stack
Cloud
About the role
- Develop and evolve the visual identity for The Tie across all touchpoints
- Define how campaigns, announcements, and events should look and feel
- Translate marketing goals into clear visual concepts and guidelines
- Work with Marketing and Events to shape the design approach for launches, events, and campaigns
- Maintain consistency and clarity across all creative output
- Design social assets, graphics, and campaign visuals
- Create event collateral including stage screens, signage, booth graphics, and any other print materials
- Design landing pages, online banners, paid ads, and other digital campaign assets
- Produce presentation decks, reports, one pagers, and institutional design materials
- Collaborate with motion and video editors on animations
- Handle fast turnaround work for announcements and time sensitive content
- Work closely with marketing on storytelling, campaign planning, and day to day content
- Partner with the events team to deliver consistent, high quality visual experiences
- Coordinate with motion designers or freelancers when needed
- Bring strong design judgment into discussions around brand, communication, and messaging
Requirements
- A portfolio that shows strong design fundamentals and strategic thinking
- At least 4 years of design experience in crypto, fintech, tech, or other fast paced industries
- Ability to shift between creative direction and hands on execution
- Skill in creating cohesive visual systems for campaigns, events, and brand assets
- Strong sense of layout, typography, color, and visual storytelling
- Understanding of what performs on social platforms and how to design for them
- Confidence working across digital, print, event, and web formats
- Proficiency in tools: Figma, Adobe Creative Cloud, and others.
- Excellent communication skills and comfort working across teams
- Nice to have: Understanding of crypto and/or financial markets
- Familiarity with Webflow
- Experience using AI tools for design or workflow efficiency
Benefits
- Competitive compensation (salary and options)
- Flexible paid time off
- Flexible working hours
- A fast-paced and exciting work environment
- Strong teamwork-driven culture
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
design fundamentalsstrategic thinkingvisual systemslayouttypographycolorvisual storytellingdigital designprint designevent design
Soft skills
communicationcollaborationcreative directionhands-on executiondesign judgmentstorytellingflexibilityteamworktime managementattention to detail