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Manager
The Thoughtful AgencyGoogle Specialist responsible for executing and optimising Google Ads campaigns for clients. Joining a dynamic digital marketing agency focused on fashion, lifestyle, and beauty brands.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in managing and optimizing Google Ads campaigns across various platforms, including Search, Display, and YouTube, while leveraging data analysis for actionable insights. Capable of mentoring junior team members and ensuring effective budget management to maximize campaign performance.
Highest-signal resume keywords
Google Ads ManagementSearch Campaign OptimizationGA4 ProficiencyGoogle Tag Manager ExperiencePerformance Data Analysis
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Google AdsCampaign OptimizationData AnalysisBudget ManagementConversion Tracking
Soft Skills
Strong Communication SkillsOrganizational SkillsAttention to Detail
Tools & Technologies
Google Merchant CentreGoogle Tag ManagerGA4
Certifications & Qualifications
Qualification in MarketingQualification in Business
Industry Keywords
ECommerce PerformancePerformance MaxDisplay AdvertisingSearch AdvertisingYouTube Advertising
About the role
Key responsibilities & impact- Responsible for the execution, optimisation, and ongoing management of Google Ads campaigns across a portfolio of clients
- Building, managing, and optimising Google Ads campaigns across Search, Display, Performance Max, Shopping, and YouTube
- Monitoring campaign performance daily, identifying trends and implementing optimisations to improve results
- Managing budget allocation and pacing to maximise performance and efficiency
- Analysing campaign data to surface insights and actionable recommendations for internal teams
- Supporting conversion tracking implementation and maintenance via Google Tag Manager and GA4
- Working with product feeds, Google Merchant Centre, and campaign integrations to support eCommerce performance
- Troubleshooting campaign and tracking issues in collaboration with peers and senior team members
- Contributing to monthly reporting with accurate data and performance commentary aligned to client objectives
- Supporting and mentoring junior team members as the team grows
Requirements
What you’ll need- 2–4+ years of hands-on experience managing Google Ads campaigns
- Strong working knowledge across Search, Display, Performance Max, and Shopping
- Familiarity with GA4, Google Tag Manager, and Google Merchant Centre
- Comfort interpreting performance data and making confident optimisation decisions
- Strong written and verbal communication skills, with the ability to explain technical concepts clearly
- Solid organisational skills and the ability to manage multiple campaigns and priorities with attention to detail
- A qualification in Marketing, Business, or a related field (preferred but not essential)
Benefits
Comp & perks- Growth and development opportunities
- Flexible working options and wellness leave
- Opportunity to advance your career as the company grows
- Regular in-house training from industry leaders
- Performance incentives for exceptional work
- Generous gifts from awesome clients
- Regular social events and free Mecca coffee all day!