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Director of Sales – Marketing
The Staff PadDirector of Sales & Marketing leading commercial strategy for a low-voltage electronics distributor in St. Louis.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in building and leading commercial infrastructure, with a focus on sales, marketing, and operational clarity. Proven ability to drive CRM adoption, lead change, and foster high-performance teams in a B2B environment.
Highest-signal resume keywords
Sales And Marketing LeadershipCRM Implementation And AdoptionOperational And Organizational LeadershipChange ManagementB2B Leadership
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Sales StrategyMarketing StrategyPricing DisciplineForecastingAccountability SystemsTeam BuildingProcess ImprovementOperational ClarityExecution StrategyOrganizational Agility
Soft Skills
Strategic MindsetOrganizational AgilityEmpowermentAdaptabilityHigh-Performance Environment
Industry Keywords
Commercial InfrastructureGo-To-Market StrategyMulti-Location SalesDistributed Sales OrganizationsAccountability
About the role
Key responsibilities & impact- Build and lead commercial infrastructure across sales, marketing, pricing, and go-to-market strategy
- Create systems, accountability, and operational clarity that support growth
- Establish structure that empowers sales teams and improves execution
- Drive CRM adoption, forecasting discipline, and pipeline visibility
- Recruit top talent and foster a high-performance environment
- Balance autonomy with accountability across the organization
- Lead multiple initiatives while maintaining alignment and momentum
- Bring order, consistency, and execution without creating bureaucracy
Requirements
What you’ll need- Pragmatic and strategic mindset with a strong bias for execution
- Ability to create accountability while empowering high-performing teams
- Strong organizational agility with the ability to adapt and reprioritize as business needs evolve
- Proven capability to lead change and build, improve, and scale organization
- Experienced in:
- Leading sales and marketing functions
- Building or restructuring commercial teams and processes
- Leading multi-location or distributed sales organizations
- Operational and organizational leadership
- CRM implementation and adoption
- Driving pricing discipline, forecasting, and accountability
- B2B leadership (preferred)
Benefits
Comp & perks- Competitive base salary plus performance-based bonus tied to commercial KPIs and SMART goals
- SEP IRA contributions and annual profit-sharing opportunities
- Affordable medical, dental, and vision plans
- Defined career path to VP, Sales & Marketing (CRO equivalent)
- Executive leadership role with direct access to the President and authority to drive decisions